salesforce.com
Salesforce.
#1 in Marketing.
Source: IDC Worldwide Semiannual
Software Tracker, April 2017. Please note
that Marketing Applications refers to an
IDC-defined functional market within
the broader CRM Applications market.© 2017 salesforce.com, inc. All rights reserved. Salesforce.com is a registered trademark of salesforce.com, inc., as are other names and marks.Worldwide Marketing Applications
2016 Market Share by IDC
9.9%
9.8%
8.0%
2014 2015 2016