Asian_Trader_Magazine_1326_October_2017

32 ASIAN TRADER 13 OCTOBER 2017 http://www.asiantrader.biz

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Oasis launches new on-pack promotion across range

COCA-COLA European Partners (CCEP) is launching

a new on-pack promotion across its Oasis brand.

Running across all flavour variants, the promotion gives

consumers a chance to win a share of Oasis’ remaining 2017

marketing budget.

The new ‘Win a Cut of Our Remaining Marketing

Budget’ promotion, running now until November 5, will

offer consumers the chance to win between £17.61 and

£661.48 of the brand’s £34,672 marketing budget.

One lucky person will also receive a bonus prize of

£1,515.58.

Consumers must enter a unique code on promotional

packs to be entered into a prize draw, with more than 1,000

winners selected at random ‘winning moments’ through-

out the competition period.

The limited edition promotional packs will appear across Oasis’ 500ml plain and PMP packs and will be supported by the brand’s annual £3m

marketing campaign, which includes out-of-home and digital advertising and in-store POS centred around the lunchtime occasion.

Simon Harrison, Customer Marketing Director GB at Coca-Cola European Partners, said: “Our new ‘Win a Cut of Our Remaining Marketing

Budget’ promotion maintains the unique tone of voice of the Oasis brand, and is another example of how we’re engaging consumers,

delivering an original and fun promotion that will appeal to a young adult target audience.”

CONTACT: 08457 227 222

‘ShopMate is our rst EPoS system

and we couldn’t be happier! It’s

straight forward to use and the

support team at The Retail Data

Partnership are always helpful

when we need them, even over the

weekend.’

Randeep Sarkaria

Award Winning Retailer

‘ShopMate is our rst EPoS system

and we couldn’t be happier! It’s

straight forward to use and the

support team at The Retail Data

Partnership are always helpful

when we need them, even over the

weekend.’

Randeep Sarkaria

Award Winning Retailer

01780 480 562

http://www.retaildata.co.uk

Links to major

wholesalers

UK based

technical support

Automatic Promo

and Price Files

£

ONLYONLY

£999

InstallationInstallation

& training& training

Included

Partnership Ltd

The Retail Data

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CM
MY
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CMY
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