PHOTOGRAPHY
JOHANNA PARKIN
TEXT
JENNIFER SAVIN
al
Bo di
You know that sneaky trick favoured by
certain colleagues – the one where they
needlessly CC your boss into an e-mail
chain that just so happens to have a ‘Salt
Bae’ meme in the original message? Well,
now there’s a name for it: ego-mail. And,
according to Cambridge University, more
of us are doing it than ever before. This can
be a high-risk strategy: while it can curry
favour with your manager (ego-mailers are
seen as more ‘memorable’), in the eyes of
your colleagues it can make you about as
trustworthy as someone who knowingly
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Looking to impress the boss without
sidelining your workmates? Forward mails
that highlight all the hard graft you’ve put
in that week – because, hey, the occasional
humble brag can go a long way. ■