The Grocer – 13 January 2018

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Britvic gives Campbell

commercial ops role

John Campbell joined Britvic as finance director in 2013

Daniel Selwood
Britvic has announced
the appointment of John
Campbell as its new com-
mercial operations direc-
tor – succeeding Nigel
Paine, who has taken
on the role of senior vice
president for Britvic
North America.
Campbell joined the
soft drinks company and
its GB executive team in
October 2013 as finance
director. He has more
than 25 years of experi-
ence in fmcg finance and
commercial strategy,
including senior roles
at Diageo and Heinz, as
well as a strong under-
standing of IT and pro-
gramme management.
He began his career
with accountancy giant
KPMG in 1987, before
joining United Distillers

four years later. In

1997, the business was

acquired by Diageo,

where Campbell rose to

the position of finance

director for South Africa

before moving to Heinz

in 2011, where he served

two years as chief finan-

cial officer for UK &

Ireland.

In his new Britvic role,

Campbell will report to

GB managing director

Paul Graham, and will

be responsible for grow-

ing the soft drinks cate-

gory through compelling

activation platforms and

execution at point of

purchase.

Campbell had an

“exceptional understand-

ing of our commercial

business”, said Graham,

and had been central “in

growing our business

year on year on our jour-

ney to delivering trans-

formational growth into

the soft drinks category”.

Now was “a very excit-

ing time for soft drinks”

Campbell said. “I’m

delighted to be stepping

into this new role at such

a pivotal moment.”

Paine has been at

Britvic for 14 years, hav-

ing joined from Danone

in February 2004.

He began as business

unit controller for grocery

before going on to hold

a series of commercial

roles. He was promoted

to commercial operations

director in August 2016

before taking up his cur-

rent US role just over a

year later last September.

Fleming Medical’s

customer base in the UK

continues to expand,

creating opportunities

for full-time pharmacy

sales representatives in

London, the Midlands

and Scotland.

Successful candidates

will be responsible for

promoting Fleming's

extensive portfolio of

own branded healthcare

products including first

aid, sports therapy,

woundcare and

diagnostic medical

devices to the retail

pharmacy market.

Interested? See p56.

i want that job

my alternative cv

What was your first job? I

worked as a volunteer at

the Ffestiniog Station gift

shop when I was about 12

years old.

What’s been your worst

job interview? I have

only ever had one inter-

view, which was over 30

years ago when I joined

Cadbury as a graduate.

I can’t remember much

about it but I got the job.

What was the first music

single you bought?

Michael Jackson – Off the

Wall.

How do you describe

your job to your mates?

Completely different from

my corporate roles at

Cadbury. Building a busi-

ness and a challenger

brand from scratch is the

most satisfying job I have

ever done.

What is the most reward-

ing part of your job?

Seeing people who have

joined the team develop

and grow in skills and

confidence.

What is the least reward-

ing part? Doing my

expenses!

What is your motto? Just

be true to your values

and never have a motto!

If you were allowed one

dream perk, what would

it be? A smorgasbord of

top-quality crispbread

toppings including arti-

san cheeses, patés and

gravadlax delivered

every week.

Do you have any pho-

bias? No, and I’m not

superstitious either.

If you could change one

thing in grocery, what

would it be? Buyers mov-

ing to another role just as

you have built up a great

working relationship.

What luxury would you

have on a desert island?

A yacht – I’m not keen

on sand and I get bored

easily.

What animal most

reflects your personal-

ity? My son tells me I’m

an ant because I like

being part of a team and I

never stop working!

What’s your favourite

film and why? Slumdog

Millionaire – rousing,

intense and it makes me

smile.

What has been the most

embarrassing moment

in your life? When I acci-

dently sold an empty

jigsaw box to an elderly

gentleman without real-

ising it was just a box

for display. By the time I

realised, it was too late.

Which celebrity would

you most like to work

with and why? Daniel

Craig. Why? Why would

any woman need to ask

why?

What would your death

row meal be? Champagne

and canapés. Gravadlax

with mustard & dill sauce

served with sourdough

crispbread – naturally.

Wendy Wilson-Bett
Joint MD & co-founder,
Peter’s Yard, on gravadlax,
Daniel Craig and building a
brand from scratch

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