The Federal Trade Commission is suing Match
Group for allegedly using fake love interest ads
to trick consumers into paying for a subscription
to dating site Match.com.
The site lets people create profiles for free but
you need to pay for a subscription to respond to
messages. Match sent emails to non-subscribers
telling them they had received a response on
the site. But the FTC said Wednesday Match sent
millions of emails about notices that came from
accounts already flagged as likely fake. Match
did prevent subscribers from getting email from
suspected fake accounts, the FTC says.
Prices for subscriptions vary depending on
length, from $20-plus to $30-plus a month
depending on the length of time you subscribe
for. There are also a variety of add-ons you can
buy, too.