BRAND PROFILE
[ SENIORS HELPING SENIORS ]^
UTILISE YOUR
MANAGEMENT SKILLS
Seniors Helping Seniors are looking for a few ordinary people with
extraordinary hearts to help raise the expectations of ageing
D
riving your own destiny
while you’re in your
prime is appealing and
management skills are
transferable skills.
People management, finance,
budgeting, marketing and problem
solving skills are honed in business-to-
consumer and business-to-business
environments.
Take the time to consider what’s
important to you. What do you
most enjoy doing? How much are
you willing to learn? What gets you
jumping out of bed in the morning?
Ultimately, how do you want to define
yourself and be defined?
Assess all the skills you have
and plough your energies and your
expertise into your own business.BEING BRAVE
The next big questions are about
being brave enough to start your own
business and having a great idea that’s
strong enough.
If you feel more confident adapting
proven ideas to your own tastes, you
could find inspiration in franchises.
Franchises are proven to be safer than
starting new businesses. Statistically,
10 per cent of new business start-ups
succeed in three years. 93 per cent of
franchises succeed in the same time
period.
There are thousands of franchise
options. New businesses are
uncharted, but you can search for
successful franchises by investment,
where you want to work, what you
want to do and the network you see
yourself in.
If you like an element of teamwork
with your independence, choose a
management franchise with a solid
support network.Choose a business you love and
prepare for commitment and hard
work. Meet the people involved and
make sure the chemistry is right.
Franchising is a partnership between
franchisor and franchisee. Trust your
gut feel.
After the first year, you can expect
to have the salary you dreamt of
earning well in your sights and a
work-life balance you can control.ETHICAL FRANCHISES
Franchising rules are easy to
understand. You’ll replace yourself
when you are ready, retaining an
income from your work if you care to
or selling your territory.
Some franchises are more profit
motivated than others. Franchisors
motivated by their own profits
are identifiable. So talk to existing
franchisees and ask how they feel
about their franchisor one or two
years into their experiences.
Ethical franchises are not greedy
for profits for themselves. Ethical
franchisors see their role as helping
you grow as much as you want to
and there are codes of conduct. Look
for awards for growth and customer
service as good indicators.
Ethics is core to Seniors Helping
Seniors. The company’s manual
contains 20 years’ best practice and
proprietary processes for carers,
customers and business owners.
The UK franchisors used it step by
step to build in their own territory.
They built an award winning
care service in Kent and their UK
franchisees are thoroughly supported
to do the same.
Seniors Helping Seniors have
no outside investors to answer to
and they advise their franchiseesto build solid foundations in their
communities. They take time to
support their franchisees with
hands-on help. The element of having
been through the experiences first
hand is essential and the passion is
contagious.
They are looking for a few ordinary
people with extraordinary hearts to
help raise the expectations of ageing
in the UK, so Seniors Helping Seniors
UK have kept the franchise fee low