FRONT STORY CORPORATES
Investors push back in sterling
One deal pulled, another relaunched
Balance of power seen shifting
!ûlVE
YEARûSTERLINGûTRANSACTIONûFORûRCI BANQUE
CAMEûUNSTUCKûLASTûWEEK ûFORCINGûTHEûLEADû
MANAGERSûTOûCANCELûTHEûTRADEûINûTHEûMIDDLEû
OFûEXECUTIONûASûINVESTORSûGROWûMOREû
CONlDENTûABOUTûHOWûMUCHûPOWERûTHEYûCANû
WIELDûINûPRIMARY
4HISûWASûTHEûSECONDûTIMEûINûLESSûTHANûAû
WEEKûTHATûANûISSUERûHASûRUNûINTOûTROUBLEûINû
THEûSTERLINGûMARKET ûALTHOUGHûTHEREûHAVEû
ALSOûBEENûSIGNSûTHATûTHEûEUROûSECTORûISûTRICKY û
WITHûDEALSûEITHERûPOSTPONEDûORûNOTû
EMERGINGûALTOGETHER
h4HEREûHASûBEENûMONEYûLEAVINGûCREDIT û
WHICHûMEANSûTHEûNEEDûTOûPARTICIPATEûINû
PRIMARYûMARKETûACTIVITYûFORûAûLOTûOFûPEOPLEûINû
RECENTûQUARTERSûHASNTûBEENûTHERE vû&RASERû
,UNDIE ûCO
HEADûOFûCREDITûATû(ERMESû
)NVESTMENTû-ANAGEMENT ûTOLDû)&2
h4HEûDECISIONûTOûPARTICIPATEûISûMUCHûMOREû
DRIVENûBYûTHEûOPPORTUNITYûSETûASûOPPOSEDûTOû
THEûREQUIREMENTûTOûlLLûUPûMANDATESv
HSBC LloydsûANDûNatWest Markets ûWHICHû
WEREûLEADûMANAGERSûONû2#)SûBENCHMARK û
BLAMEDûADVERSEûMARKETûCONDITIONSû)TûWASû
THEûSAMEûSETûOFûLEADSûONûSOUTHERN HOUSING
GROUP ûWHICHûBOTCHEDûITSûRUNûATûTHEûMARKETû
ANDûWASûFORCEDûTOûRELAUNCHûAûDEBUTûSTERLINGû
BONDûBPûWIDERûAFTERûINVESTORSûPUSHEDûBACKû
ONûAGGRESSIVEûPRICINGûTACTICS
"UTûWHILEûTHEûTONEûHASûSOUREDûACROSSûTHEû
%UROPEANûBONDûMARKETSûASûVOLATILITYû
STEMMINGûFROMû)TALYûANDû"REXITûSHOWSûLITTLEû
SIGNûOFûABATING ûTHEûPROBLEMûINûSTERLINGûISû
PARTICULARLYûACUTE ûBANKERSûSAID
4HEûSTERLINGûINVESTORûBASEûISûDOMINATEDûBYû
AROUNDûTHREEûLARGEûINVESTORS ûWHOûHAVEû
OUTSIZEDûPRICINGûPOWERûCOMPAREDûWITHûOTHERû
MARKETSû!NDûTHOSEûINVESTORSûAREûINCREASINGLYû
PREPAREDûTOûWALKûAWAYûFROMûDEALSûANDûVOTEû
WITHûTHEIRûFEETûIFûTHEûTERMSûDOûNOTûSUITûTHEM
h)NVESTORSûHAVEûSUFFEREDûSOMEûPAINûTHISû
YEAR ûANDûWITHûTHEûPRESENTûMACROûVOLATILITYû
THEYûAREûCHOOSINGûTOûEXERTûPOWERûWHEREû
THEYûCAN vûAûLEADûONûTHEûDEALSûSAID
"ANKERSûSAYûINVESTORSûAREûONLYûCHOOSINGûTOû
EXERTûPRICINGûPOWERûONûPARTICULARûDEALS û
POINTINGûTOûSTERLINGûSUCCESSESûSUCHûASû
ANGLIAN WATER ûWHICHûPRICEDûTHEûSAMEûDAYûASû
3OUTHERNû(OUSING ûBUTûWITHûAûBOOKûTHATûWASû
THREEûTIMESûCOVERED
h)TSûFEASTûORûFAMINE vûTHEûLEADûSAID
TOO AGGRESSIVE
)NVESTORSûANDûBANKERSûAWAYûBLAMEDûTHEû
TOO
AGGRESSIVEûPRICINGûAPPROACHûONû
3OUTHERNû(OUSINGû'ROUPSûOUTCOMEû
SAYINGûTHATûIFûTHEûISSUERûHADûPUTûAûFEWûMOREû
BASISûPOINTSûONûTHEûTABLEûITûMIGHTûHAVEû
BEENûAûDIFFERENTûSTORY
&ORû2#)ûOTHERûFACTORSûWEREûATûPLAYû4HEû
AUTOûlNANCEûCOMPANYûSETûINITIALûPRICEû
THOUGHTSûATûBPûAREAûOVERû'ILTSûWHICHû
OFFEREDûAROUNDûBPûOFûNEW
ISSUEû
CONCESSIONûCOMPAREDûWITHû2#)Sû
OUTSTANDINGûEUROûISSUESû
ûAûLARGERûPREMIUMû
INûTHEûMARKET
)NVESTORSûEDGEDûBACKûAFTERûAûBOOKûUPDATEû
THATûSHOWEDûORDERSûOFûAROUNDûaMû
û
aMûOFûWHICHûWASûRETAINEDûBYûLEADSûONû
THEûDEALûACCORDINGûTOûANûINVESTORûANDûONEû
OFûTHEûBANKERSûAWAY
4HEûBOOKûWOULDûHAVEûLEFTûTHEûDEALûJUSTû
COVERED
h)TûDIDNTûBODEûWELLûFORûTHEûPERFORMANCEû
OFûTHEûBONDvûANûINVESTORûSAID
!ûSECONDûLEADûSAIDû2#)ûDECIDEDûTOûCANCELû
THEûTRADEûBECAUSEûITûWASûNOTûSUREûTHEû
TRANSACTIONûWOULDûPERFORMûAFTERû
EXECUTION
4HEûTEPIDûINVESTORûRESPONSEûWASûLARGELYû
DOWNûTOûBROADERûCONCERNSûABOUTûTHEûAUTOû
SECTORûRATHERûTHANûPRICINGûTHEûSECONDûLEADû
SAID
$ATAûRELEASEDûTHEûDAYûBEFOREûTHEûDEALû
SHOWEDû%UROPEANûCARûSALESûHADûDROPPEDûBYû
ûINû3EPTEMBERû
ûLEDûBYû6OLKSWAGENû&IATû
#HRYSLERûANDû2ENAULTû2EUTERSûREPORTED
h!UTOSûAREûUNDERûAûLOTûOFûPRESSUREû
FUNDAMENTALLYûANDûINûTHEûSTOCKûMARKETû
0EOPLEûAREûNOTûEXACTLYûCRYINGûOUTûFORûMOREû
AUTOûRISKûRIGHTûNOWvû,UNDIEûSAID
/NEûCONCERNûAMONGûTHEûBUYSIDEûISûWHATû
MAYûHAPPENûTOûTHEûSECTORûIFû&ORDûANûISSUERû
WITHûAROUNDû53BNûOFûDEBTûOUTSTANDINGû
GETSûDOWNGRADED
-OODYSûCUTûBOTHû&ORDûANDû&ORDû#REDITSû
RATINGSûTOûTHEûLOWESTûBRACKETûOFûINVESTMENT
GRADEûINû3EPTEMBERûCITINGûhEROSIONûINûTHEû
COMPANYSûGLOBALûBUSINESSûPOSITIONv
4HEûAGENCYûDOWNGRADEDû&ORDûBYûONEû
NOTCHûTOû"AAûFROMû"AAû4HEûCOMPANYû
CARRIESû"""ûRATINGSûFROMûBOTHû&ITCHûANDû30û
30SûRATINGûISûONûNEGATIVEûOUTLOOK
4HEûAUTOûSECTORûALSOûHASûTHEûEFFECTSûOFû
"REXITûANDûTRADEûTARIFFSûTOûCONTENDûWITH
LIMPING OVER THE LINE
5NLIKEû2#)û3OUTHERNû(OUSINGSûDEALûGOTû
OVERûTHEûLINEû
ûALTHOUGHûATûAûBIGGERûSPREADû
THANûLEADSûHADûENVISIONED
h)ûTHINKûINûTHEûENDûTHEûRIGHTûPRICEûWASû
FOUNDvûTHEûlRSTûLEADûSAIDûh4HEûBANKSûDIDûAû
DECENTûJOBûTOûRESCUEûITûANDûITûWASûAûREASONABLEû
OUTCOMEûBASEDûONûTHEûMARKETûBACKDROPv
7HILEûTHEûSTERLINGûMARKETûISûNOTûCLOSEDûTOû
ISSUERSûINûTHEûFUTUREûBORROWERSûMAYûHAVEûTOû
PAYûUP
h#ONDITIONSûINûMARKETSûAREûPRETTYûPOORûANDû
THATSûPARTICULARLYûNOTICEABLEûINûSTERLINGvûTHEû
INVESTORûSAIDûh4WOûORûTHREEûINVESTORSûMAKEûAûBIGû
DIFFERENCEûINûTHEûSTERLINGûMARKETûANDûISSUERSû
NEEDûTHATûCOREûINVESTORûBASEûTOûGETûDEALSûDONEv
Eleanor Duncan
BONDS
SSAR Corporates FIG Covered Bonds High-Yield Structured Finance
“Conditions in markets are pretty
poor, and that’s particularly
noticeable in sterling. Two
or three investors make a big
difference in the sterling market,
and issuers need that core
investor base to get deals done”
Source: Refinitiv Eikon
100
110
120
130
140
150
160
04/01/
2018
18/10
bp
BRUISED, BUT NOT BATTERED
THE IBOXX GBP NON-FINANCIALS INDEX