Personalized_Medicine_A_New_Medical_and_Social_Challenge

(Barré) #1

  • multi-sectoral approach, where all the sections of society are faced with the
    intervention and must react to it, European Science Foundation ( 2012 ).^33
    These interventions should affect, among other:

  • socio-economic and environmental factors,

  • lifestyle—dietary impact—disease management,

  • cultural values—behavioural and social models,

  • attitudes and aspirations—medical plans—personalised health technologies,
    European Science Foundation ( 2012 ).^34
    This raises the need to create anew taxonomy of health and disease,anew
    understanding of medicine that isproactive, and no longer reactive, changes that
    rely on the inclusiveness of all citizens, based on education and self-management,
    European Science Foundation ( 2012 ).^35
    One of the core activities in order to create conditions for “inclusive” medicine is
    the promotion of health literacy in wider population, European Science
    Foundation ( 2012 ).^36


4.4 Health Literacy


Health literacy is a prerequisite for cost-effective utilisation of health care services,
which ultimately reflects on the level of health of the population as an indicator of


PUBLIC HEALTH INTERVENTIONS


  • health promotion

  • disease prevention

  • health literacy


Fig. 2The new concept of
health care


(^33) Ibid., 21.
(^34) Ibid., 21.
(^35) Ibid., 21.
(^36) Ibid., 21.
88 V. Mic ́ovic ́et al.

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