MENTORS MAGAZINE | EDITION 2 | 81
people listening to your podcast - you are
going to get tons of ideas from Neil's maga-
zine. Go apply them. Do them.
I didn't create networking. Networking was
around a long time before me I just did it
with a different spin, with a lot of organisa-
tion, with a lot of systems, a lot of passion, a
lot of education, a lot of pieces that are com-
mon place when you ask people what it
takes to be successful but I did it in an un-
common way. And I think that’s the best ad-
vice that I can give to entrepreneurs today.
Neil: Ivan is there anything that you would
like to add about your business?
Ivan Misner: Well I will say I appreciate you
asking, I welcome people to come to my
blog, I have a blog IvanMisner.com all free
content up there, Ivan Misner.com - and visit
a chapter of BNI. If you have never gone to
BNI or it’s been a long time, if you are an
alumna, if you used to be a member, come
on back, we would love to see you come on
back. It’s a great organisation and we are
helping many people, around the world.
I will leave you with one thought, if I can
about networking in general, I really be-
lieve... you know the old expression, "it not
what you know it’s who you know" I don'tthink it’s either, I don't think it’s what you
know or who you know. I think it’s how well
you know each other that really counts. You
know there is a big difference between a
contact and a connection. A contact you
know, I have got some contacts in my data-
base that are amazing, they are just amaz-
ing. But the question is if I pick up the phone
and call them, would they take my call? And
if I ask them for a favour, would they say
yes? That’s the difference between a contact
and a connection. It’s not what you know or
who you know, it’s how well you know them
that really makes a difference in building a
powerful personal network.
Neil: Wow thanks for that Ivan. It has been
an honour chatting with you. You have given
us so much, you have talked about the life
balance, and whether there is or is not one,
you have given us tips, quotes, philosophies,
advice, the list just goes on, it’s been awe-
some, you have inspired us all. And you have
given us a huge amount to think about, so
thank you so much for coming on the show.
Ivan Misner: My pleasure Neil, any time.
Neil: You are welcome, thank you.Dr. Ivan Misner the Founder & Chief Visionary Officer for BNI, the world's largest business
networking organization. He has been called the "father of modern networking" by CNN and
one of the “Top Networking Experts to Watch” by Forbes. He is a New York Times Bestselling
author who has written 21 books. In addition, he is the Co-Founder of the BNI Foundation.
http://www.bni.com http://www.ivanmisner.com LinkedIN: @IvanMisner Facebook: @Ivan.Misner