The new foundation rules
KEEP IT REAL
Thicker foundation formulas can dry out skin
and draw attention to fine lines, so embrace
your real skin instead. The make-up artist
Zoë Taylor suggests opting for sheer over full
coverage — something dewy but long-lasting.
Trinny London BFF Serum De-Stress
( 10 £39) is a super-sheer tinted moisturising
serum with hyaluronic acid to hydrate skin.
FOR DRY SKIN
If dryness is an issue, look for something even
lighter. “Find a hydrating skincare formula
with light coverage,” says the make-up artist
Val Garland. “That way skin still looks real.”
Try Chanel Les Beiges Water-Fresh Tint
( 11 £51), a super-hydrating concealer-
foundation hybrid that feels like a thirst-
quenching serum but gives just the right
amount of skin-enhancing coverage. Or
Hermès Plein Air Natural Enhancing
Complexion Balm ( 12 £65), a grown-up BB
cream that hydrates and protects your skin
with evening primrose oil, hyaluronic acid
and an SPF30. Plus, it gives enough coverage
for a just-back-from-a-bracing-walk glow.
FOR SKIN THAT’S PRONE TO REDNESS
To counter any redness, try a colour corrector.
Garland’s go-to is Dr Jart+ Cicapair Tiger
Grass Color Correcting Treatment ( 13 £15),
a green cream that instantly neutralises
flushed cheeks. A little goes a long way,
though; the make-up artist Rose Gallagher
advises warming up the tiniest amount
between your fingers so it melts down before
applying only to areas of redness. Foundation-
wise, “go for something that’s waterproof,
oil-free and long-lasting”, Barnes says. “That
way when you do flush, once the redness has
subsided your make-up won’t have dissolved.”
The cult It Cosmetics Your Skin But Better
CC+ ( 14 £33) now comes in an oil-free
version. The original was created following
brand founder Jamie Kern Lima’s own
struggle with rosacea and gives full coverage
(check out @rosegallagher using it on
Instagram to see the before and after), but
feels as though you have nothing on your skin.
FOR PIGMENTATION
If you want to hide any pigmentation, try
Garland’s pinpoint concealing technique.
“Using a precise pointed brush such as
Mykitco 1.11 Pro My Tiny Liner Brush
[ 15 £14] and a full-coverage concealer such
as L’Oréal Paris Infallible 24H More Than
Concealer ( 16 £10), cover only the visible
pigmentation. Then, using either a sponge or
a small buffing brush, push and gently buff
away the edges to blur into and mimic the rest
of your skin. Next, set the area with powder
— voilà!” Jones Road The Face Pencil
( 17 £23), created by Bobbi Brown, is designed
to correct discolouration. She recommends
using it over foundation to create an even,
all-over colour. “Take a pencil that matches
your natural skin tone,” she says, “scribble it
over foundation on any areas where you want
more uniformity and gently pat it in. If you
have darker pigmentation, take a lighter-
colour pencil and put over foundation to
lighten discolouration.”
BRILLIANT BLENDING
If you find make-up settles into fine lines
or looks cakey, the solution is simple. The
pros recommend swapping finger blending
for brushes. “Using a firm, stubby brush to
really buff in your concealer will keep your
make-up looking soft and help it to last
longer,” Barnes says. Try Morphe M536
Under Eye Bullet Brush ( 18 £10).
THE RULE OF THREE
Both Barnes and the make-up artist Mary
Greenwell swear by this simple equation
for more mature skin: one lightweight
foundation, one heavy concealer the same
shade as your foundation buffed onto areas of
discolouration — the celebrity make-up artist
Nikki Wolff recommends KVD Good Apple
Lightweight Full Coverage Concealer
( 19 £23) — and one light-reflecting concealer
a shade or two lighter than your foundation
to brighten the under-eye area. Try Sensai
Highlighting Concealer ( 20 £32), which
instantly covers dark areas but is packed with
botanical oils so it doesn’t dry skin out.
PATIENCE IS A VIRTUE
“If you apply too many products they won’t
absorb properly,” says Barnes, who advises
letting your skincare settle for at least five
minutes before applying make-up. There are
two skincare products that every midlifer
should have in their kit, according to the
pros. First, an eye cream. The make-up artist
Bobbi Brown applies this before eye
make-up to hydrate the area and stop the
product from creasing. Peter Thomas Roth
Instant FirmX Eye ( 2 £32) has had more
than 3.3 million views on TikTok thanks to
users raving about its temporary tightening
effect around the under-eye area, plus it’s
packed with peptides to help reduce
puffiness. The other power product is an
SPF. Using sun protection every day is
non-negotiable, whatever your age, and
Supergoop! Mineral Sheer Screen SPF30
( 3 £34) is a whipped formula that doubles
up as a make-up primer.
HYDRATE! HYDRATE! HYDRATE!
If you don’t already use a serum, now is the
time to get acquainted with the lightweight
hydrators. “Serums are especially important
for more mature skin,” Darden says. “I always
recommend adding a hydrating serum before
sunscreen in the morning and before
moisturiser at night for a boost of hydration.”
Her top pick? Dr Nigma Serum No 1
( 5 £150), which is filled with hyaluronic acid,
marine peptides and plant stem cells to
deeply hydrate and plump the skin. Or try
N°1 de Chanel Revitalising Serum ( 6 £90).
It has a gel-like texture, contains the range’s
signature red camellia flower extract and
works to improve skin elasticity. Seal all that
hydration in with a lightweight moisturiser
such as CeraVe Facial Moisturising Lotion
( 7 £15), which now comes with SPF50.
BEAT THE HEAT
Oh, hi menopause, is that you heating up my
face? If you’re prone to hot flushes or find that
your skin dries out during the day, reach for
a moisturising mist to help you cool down and
hydrate up. Curél Deep Moisture Spray
( 8 £19.50) and Dermalogica Hyaluronic
Ceramide Mist ( 9 £45) both have skin-
barrier-boosting ceramides that will help to
rehydrate hot, tired complexions.
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Paul Westlake/The Licensing Project
The Sunday Times Style • 35