1 Lisa Eldridge
For timeless beauty tips
— think smoky eyes and
the red lips that suit
everyone — head to
@lisaeldridgemakeup.
Thanks to her side hustle
as a beauty historian,
she shares remarkable
vintage finds too.2 The Queen Hadassah
Follow Esther —
@thequeenhadassah
— for her remarkable
mother-of-the-bride
transformations as
well as her wizardry
with eyeshadow.3 Bobbi Brown
The OG of real make-
up for real women,
she shares years of
expertise, from how to
cover up pigmentation
to getting foundation
to look like real skin, at
@justbobbidotcom.4 Pauline Briscoe
From Serena Williams to
the Loose Women panel,
@paulinebriscoe is
the pro to know for
glamorous looks that
can be applied to all
ages and skin tones.5 Ruby Hammer
A huge champion
of going filter-free,
@rubyhammer is all
about using make-up
to enhance your
natural features. Her
face-brightening
blusher hacks and
eye-opening eyeliner
tricks quickly draw you
down a scroll hole of
make-up magic.6 Pati Dubroff
As well as recreating
red carpet looks
for clients such as
Kirsten Dunst and
Margot Robbie, the
fiftysomething make-up
artist @patidubroff
proves that fresh,
glossy skin and bold
eyeshadows aren’t just
for the under-40 gang.7 Trinny Woodall
You’ll find zero
beauty nonsense on
@trinnywoodall. It’s
an addictive feed of
unfiltered, unedited
videos of the former TV
star getting ready, plus
what she’s learnt from
years of making over
women of all ages.The seven midlife
make-up pros to follow
GET IN LINE
Fine lines around your lips can cause lipstickto bleed. Don’t stop wearing bright colours,
though, just try these tricks. “Apply a little bitof foundation along your lip line,” Taylor says,
“as this will help with feathering.” Or line lipswith a clear lip liner to keep lipstick looking
sharp: Dior Universal Contour Lip Liner( 29 £22) is totally translucent. Finally, “try
using a liquid lipstick”, Taylor says. “These setfast and last well without any bleeding edges.”
FIND THE SWEET SPOT
The Cinderella slipper of lip formulas liesbetween glossy and matte. Too shiny and it will
feather into any lines, too matte and it will lookdry and cakey. The new Jones Road Lip Tints
( 30 £24) are balmy but pigmented, and comein an array of sunny hues. ■ @verity_clark
Lip lessons
BE BOLD
It’s make-up, have fun with it! “Bright colourslike reds and pinks lift a complexion,” Taylor
says. If you’re worried about lip colour lookingdated, avoid anything really dark, “which may
make lips appear smaller”, she advises.PREP FIRST
If you have dry lips or think wearing lipstick
will draw attention to lip lines, try a lip primer.Elizabeth Arden Advanced Lip-Fix Cream
( 28 £21) will help to fill in any cracks and islightweight, so you won’t feel it under lipstick.
Sophisticated
sculpting
SAY NO TO CONTOUR
“Traditional contouring doesn’t really workon mature skin,” Taylor says, “as it can be
harsh and unflattering.” Tweak your approachto bronzer by sweeping it over cheekbones,
not under them, and over the bridge of thenose rather than down the sides. “This will
give a healthy veil of colour and summeryglow to the skin,” she says. Guerlain
Terracotta Blooming Bee ( 24 £40) is lacedwith pink to warm up complexions naturally.
RAISE THE BLUSH
Avoid the clown look by keeping your blushquite high on the cheekbone and blend,
blend, blend, so that everything looks soft andsubtle, Barnes says. Highly pigmented cream
formulas such as Rare Beauty Soft PinchLiquid Blush ( 25 £19) look like real skin and
last longer than powders. Use the tiniestamount for a natural, healthy flush of colour.
DIAL DOWN THE GLITTER
For skin that looks softly luminous rather thantoo obviously glowing, Wolff prefers to use
highlighters “without too much glitter orshimmer”. Brands such as RMS Beauty, Ilia
and Delilah deliver sheer, creamy formulasthat are extremely flattering on more mature
skin, plus they’re easy to blend. RMS BeautyLiving Luminizer ( 26 £36) and Ilia
Illuminator ( 27 £33) tick all the boxes for theglitter-averse but still create a lovely, long-
lasting, dewy finish.Get wise with
your eye make-up
SOFTEN UP
The eye area has fragile skin that can show
signs of ageing before anywhere else. Ifeyeliner has been your signature look for
decades you may suddenly find that you don’tget quite as much definition when you draw
your line. Likewise, when it comes toeyeshadow, drier skin and fine lines can cause
colour to wear off quickly or get lost in thecreases. You don’t need to retire your
favourite make-up looks, though: insteadadapt your application techniques.
DITCH LIQUID LINERS
“Heavy liner can make eyes look small andhooded,” Greenwell says, so switch to a gel
or pencil line as this will give you more time toblend before it sets. A top make-up-artist tip
for enhancing the eye area is to wiggle apencil or gel liner into the roots of the lashes
— this adds definition without drawingattention to any lines. Illamasqua Colouring
Pencil — Eye ( 21 £16) contains castor oil,making it very easy to blend. To create the
illusion of fuller lashes, Barnes suggests thistrick: dip a clean mascara brush into a bit of
translucent powder, then brush this throughlashes before putting on your mascara.
SWITCH BRUSHES
To make your eyes look bigger and brighter,Greenwell recommends choosing eyeshadow
colours that are in your skin tone as these willbe the most flattering. Brush-wise, you want
to use something firm, not fluffy — anythingtoo soft will leave powder sitting on top of
lines and accentuating them. Try Sigma FirmShader Brush ( 22 £13).
KEEP BROWS NATURAL
Steer clear of filling in brows with anythingtoo heavy and dark, as this can make you look
severe, not sophisticated. Try WestmanAtelier Bonne Brow Defining Pencil
( 23 £35). The slanted tip is ideal for addingsubtle definition back into patchy brows. If
yours are going grey, choose a soft blondepencil to fill in any gaps. For super-patchy
brows, consider going to a professional. Frombrow tints that add colour back to lamination
— a treatment that fills in gaps and tamesunruly brows using a chemical solution —
salon options can give natural-looking results.26
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The Sunday Times Style • 37