TABLE OF CONTENTS
Preface ...................................................................................................... viii
Part I. Introduction
Chapter One ................................................................................................. 2
Specialist Languages and Cognitive Linguistics: A Marriage
of Convenience or Irreconcilable Opposites?
Marcin Grygiel
Part II. Language of Discourse Communities
Chapter Two .............................................................................................. 16
A Cognitive Linguistics Approach to the Discourse of Drug Information
for Experts and Patients
Maria Cornelia Wermuth
Chapter Three ............................................................................................ 55
Are (Polish) Politicians out of this World? Conceptual Metaphors
of Outer Space in Political Discourse
Ewa GieroĔ-Czepczor
Chapter Four .............................................................................................. 78
The Same Genre for Different Audiences: A Contrastive Analysis
of American and British Football Match Reports
Marcin Lewandowski
Part III. Language of Business and Finance
Chapter Five ............................................................................................ 100
Inferential Patterns in the Translation of Financial Metaphors
José Mateo
Chapter Six .............................................................................................. 126
Keep Your Head in the Clouds and Your Feet on the Ground:
The Metaphorics of Financial Management
Marcin Grygiel