76 | New Trends 2018 http://www.cakedecorationmagazine.co.ukCAKE AND BAKE SHOW
MIXING IT UP AT THE CAKE AND
BAKE SHOW 2017
This year the UK’s biggest baking event rose to the
challenge of providing a sweet day out to thousands!Hosted at Excel London from the
6th – 8th of October, celebrity
ambassadors Eric Lanlard, Alana
Spencer, and Rosie Cake-Diva
cut the opening ribbon on Friday
morning to a buzzing que waiting
outside. Inside, visitors were given
a paw-fect welcome by Rosie
Cake-Diva’s entirely edible Big Ben
the British Bulldog Cake, and had
the chance to pose next to the
crowned cake canine on matching
thrones! Cake enthusiasts were
then greeted by more than one
hundred stands selling a dazzling
array of baking and decorating
accessories, ingredients, and
baked goods. Our editor Leeanne
and marketing executive Clo took
particular delight in shopping at
the Cake Lace, Forever Fudge,
and Scrumptious Sprinkles stands!
New to 2017, there were exhibitors
dedicated to all things Free-From,
meaning there was a something
delicious for everyone to enjoy.
On our own stand, we had
the talented Natalie Porter
of Immaculate ConfectionsEric Lanlard, Rosie Cake-Diva, Rosemary Shrager, and Candice
Brown with Rosie’s Bulldog CakeCutting of the ribbon by Rosie Cake- Diva,
Eric Lanlard, and Alana Spencerdemonstrating how to make
beautiful sugar roses using her
Rapid Rose kit of her own invention- with so many eager spectators,
she hardly had a moments
rest! Other live demonstrations
appeared from Alana Spencer, 2016
winner of ‘The Apprentice’, who
was also selling her indulgent cakes
from her ‘Ridiculously Rich’
by Alana stand. There were
further celebrity appearances
and demonstrations from Great
British Bake Off 2016 winner
Candice Brown, Rosemary
Shrager, Eric Lanlard, and the
Fabulous Baker Brothers at the
Baking Academy and The Cake
and Bake Super Theatre, as well
as more live demonstrations in
the new Sugarcraft Zone. Whilst
children could be kept happily
occupied in the Kids Zone by
baking gingerbread and decorating
cupcakes, ‘Bake with a Legend’
gave visitors the chance to meet
and bake alongside their favourite
Great British Bake Off stars. Fans at
the show may well have recognised
Howard Middleton (our favourite of
Series 4!) and Paul Jagger to name
a few, and visitors picked up some
top tips and tricks from the GBBO
contestants that they themselves
learnt from baking icons Mary Berry
and Paul Hollywood.
Some however may argue thatp76-77_Cake & Bake.indd 76 09/11/2017 17:07