WHAT'S HOT
REID RIDING SOLO
FOR ANTHONY REID OF AJR EARTHMOVING, LIFE IN THE DIRT JUST
KEEPS GETTING BETTER.
Since deciding to go it alone in late 2017 after building
more than 15 years of experience in the earthmoving
industry, Anthony has no regrets. “I started out as a
survey assistant when I left school, then I moved up
to be a pipe layer with a well-known construction
company for 4 years. Since then I’ve worked for other
companies around the area, doing mine contracting
work and all different forms of earthmoving. I have
long history in the industry,” says Reid.
Running his own earthmoving operation has long
been Anthony’s dream. “It’s something I always
wanted to do as a young bloke – run my own business
with more flexible hours. More time with the wife and
kids, more income opportunities, more diversity, and
overall more life benefits.”
The friendly and instantly-likeable Anthony has a
natural way with his customers and colleagues – an
important ingredient in the recipe for sole trader
success. “I take pride in my work and always aim to
deliver a good product to my customer, that’s most
important to me” says Reid.
Anthony’s natural ability as a businessman is
reflected in his instant success as a one-man-band.
“AJR Earthmoving has only been up and running
since Christmas and I’m already busy working on
great projects. It all happened pretty quickly, within
a month or two.”
A second major factor in Anthony’s success is his
choice of track loader – an ASV RT-75 Posi-Track.
“I’ve got the (ASV Posi-Track) RT-75, with a big 4-in-1
cross-flow bucket. It’s well-balanced, manoeuvrable,
powerful, comfortable. Really good all-round
machine. Definitely the best track loader I’ve used,
that’s why I bought it,” says Anthony.
“I’ve got the bucket, plus pallet forks, crane lifting
attachment, mine specs and down the track I’ll look at
a slasher, broom, other lifters. It gives great versatility
and the ability to do a lot of jobs.”
“I went the RT-75, the bigger machine, for its lifting
capacity, torque, horsepower, big bucket capacity to
save running back and forth to a stock pile all day, and
the better undercarriage for comfort and floatation.
More creature comforts in the bigger Posi-Track, and
a lot more bang for buck in this machine. Plus the
awesome air conditioning – should have gone for that
years ago!”
“Buying the machine itself was straightforward. I had
a look at other big brands, but easily decided on the
ASV due to the quality and the service behind it. I’d
spoken to a lot of contractors around the area who
were all happy with the way ASV Sales & Service
looked after them, during the sale and afterwards.
For a small one-man operation like myself, service
can make or break me. But also the machine as well;
it’s chalk and cheese against the others. Ride quality,
power, stability – no comparison,” says Anthony.
So what does the future hold for Anthony and AJR
Earthmoving, given his instant success thus far?
“Possibly down the track, depending on how business
goes, maybe a small excavator. Smaller work; water
mains, shallow jobs, backyard landscaping, general
excavation – just opens up a few more opportunities.”
“I grew up in the area and I don’t see a shortage
of work any time soon. We’re only going to keep
expanding outwards in the Hunter. I really enjoy
what I’m able to work on and offer to the local area
as a single operation with great flexibility for the
customer, so I’m happy to continue along my current
path. Maybe one day I’ll get a second machine for my
young fella to come and help me out on a few jobs!”
For more information visit asvaus.com or
call 1300 837 391
AUSTRALIANEARTHMOVING.COM.AU 94