of the early 2000s
until today. It still holds
a fiercely Australian-
centric profile in
a market that is
increasingly dominated
by imported product.
Cub today offers
seven different models
— at the centre of which
sits the Brumby, at the top of their 2.2 metre
(body length) range and designed for (but not
limited to) couples and singles. It’s been Cub’s
most popular seller for a number of years and
since being introduced in 2007, over a thousand
have been sold.
Cub has never been overwhelmed by highly
complex campers with all sorts of bells and
whistles. It has first and foremost kept its focus
I
n what is currently an extremely
volatile industry, with long standing
and respected brands under siege,
closures coming at an alarming rate
and rumours circulating over others, it’s
reassuring to be able to report on the 50th
anniversary of one of the nation’s most
respected brands — Cub Campers — as
it kicks up its heels to mark a significant
achievement in Australian manufacturing.
Cub grew out of a small box trailer
business, purchased in 1968 by retired
pharmacist J.K. Fagan. With son Roger and
grandson Shane at the helm, the company
has steered its way through the 70s and
80s when it was one of just a handful of
businesses offering that novelty product
called the camper trailer, and onwards
through the meteoric explosion in popularity
y,
determined to offer the best value possible
at a reasonable price. It leaves the high dollar
end of the market to others, though by doing
so, brings itself into direct competition with
the imports, which today seem to almost own
the $30,000 and under end of the market.
So how does the Brumby stack up against
that opposition? We’d have to say pretty well.
So let’s take a tour.
on functionality andbasics,
A half century of all-Australian made
manufacturing