UNITED
IN SPORT
FUNCTION MEETS FASHION AS CULT SPORTSWEAR LABEL PE NATION
BRANCHES OUT INTO MENSWEAR. WE SAT DOWN WITH PIP EDWARDS AND
CLAIRE TREGONING, THE BRAINS, BRAWN AND BEAUTIES BEHIND THE BRAND.
GQ: Why menswear?
PE: PE Nation was inspired by
menswear. We’re obsessed with
tomboyish and oversized styles and
a lot of our inspiration comes from
men’s runway, men’s sports, men on
the street. The intro of menswear
was a natural progression for us.
Our new collection, United in Sport,
which is when we will drop menswear,
is about a united nation, a nation
of men and women.
GQ: How would you describe the
PE Nation man?
CT: Like our woman, he’s multi-
faceted – he’s active, he’s busy, he’s
stylish. The collection is street-meets-
sport, it’s made up of core
performance pieces that can be paired
back with more street looks so you can
wear it anywhere, anytime. We have
partnered with The Woolmark
Company for several of our menswear
pieces to offer more sophisticated
performance pieces.
GQ: Do you have a male muse behind
the collection?
PE: It’s less about a muse and more
a combination of everything – art,
architecture, music, runway, design.
He’s fucking cool – but not ‘too cool,’
if you know what I mean.
GQ: The most challenging part
about designing menswear?
CT: It was actually quite organic
and we really enjoyed bringing
it to life. The main priority was
ensuring the pieces were technical,
including the more street pieces,
for an active market but mostly,
it was really exciting.
UNITED IN SPORT COLLECTION DROPS
IN JANUARY 2018; PE-NATION.COMAUSSIE
ABROAD
Discovered on the
streets of Sydney,
21-year-old
singer-songwriter
Fergus Bailey was
flown express to Milan
only two days prior
to Gucci’s SS18
extravaganza. His
unique looks and
musical talent caught
the eyes and ears of
Gucci creative director
Alessandro Michele.
It means he’s currently
in the same company
as Harry Styles, A$AP
Rocky and Jared
Leto. Make of that
what you will, but
Bailey is one to watch
closely (for style tips,
among other things).
kultmodels.com.auPRACTICAL PAIRS
Jerry Seinfeld’s favourite look has hit the runway as the
ultimate comfort combination of sneakers and jeans has
finally been graced with a title – sneans. Originally known
as an ill-cut jean and practical walking shoe, the SS18
shows updated the trend by pairing cropped denim and
technical sneakers (à la The Kooples). However for the
traditionalists at heart, you can enhance your dad bod by
wearing your jean legs long and wide and those
New Balances as tight and white as Seinfeld himself.
The Kooples SS18 drops in-store in Dec 2017.P I E C E S F R O M
THE ‘UNITED
IN SPORT’
COLLECTION;
BY PE NATION.ONE TO WATCH100 GQ.COM.AU MEN OF THE YEAR 2017
STYLE