Australian_Mens_Fitness_2016_08_

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98 MEN’S FITNESS AUGUST 2016

in front of a giant video screen that hauls you
through mountain vistas or far-of solar systems.)
But what we’re seeing today with at-home
spinning bikes — just about all VR tech is geared
toward bikes for obvious, practical reasons (ie,
the participant is stationary) — is reaching cultlike
devotion. And no single company has capitalised
on the virtual craze like Peloton.
Peloton inhabits a sector of theitness industry
that can best be described as augmented reality
or “streaming itness”. When MF irst looked into this phenomenon
late last year, it was in its infancy. Though you aren’tlying on
a winged Pegasus, you’re still on a bike, plugged into a reality that
exists mostly in a digital space — in this case, that digital space
being a streaming spin class delivered to you on a 22-inch tablet
mounted on the handlebars. Every day you can plug into 10 live-
streaming workouts complete with real riders taking the same
workout in a real studio in New York, a live instructor, and a
huge digital leaderboard that shows how you stack up against
anywhere between 100 and several thousand virtual and in-studio
riders. (The app can be bought through iTunes.) There are dance
and Flywheel-style classes, metrics-based classes, classes based on
particular types of music, even classes taught by former pro cyclists

George Hincapie and Christian Vande Velde.
Originally launched as a Kickstarter campaign
in 2012, Peloton’s become a darling of both Silicon
Valley and theitness world. Since its inception, it’s
raised $120 million in capital, $75 million of which
came late last year from Catterton, a consumer-
focused private-equity irm. And since January
2014, it’s sold nearly 20,000 bikes, primarily to
auent 40- to 50-year-olds who, thanks to kids and
work, can’t always get to the gym or summon up
enough motivation to work out alone in the basement.
Which is why VR holds so much allure for theitness world —
including less-gym-oriented young guys who’d rather be playing video
games than hitting the weights. By using virtual wizardry to ill the
dead cognitive space of a traditional workout, the hope is that exercise
can turn into an activity that’s as far from drudgery as possible. Which
begs the question: Does it actually work? Or is Peloton the latest
itness fad, doomed to occupy the space in a dusty corner next to the
old Chuck Norris Total Gym?
I interviewed several actual Peloton users and was surprised by how
positive the reviews were. “The digital leaderboard on the Peloton
screen, that competition, for me it just changes the workout,” says
John Bernstein, a 52-year-old investment banker. “If I’m in the top 10,

Virtually


anything can


happen


(and does!)


Virtual spin classes are a whole new
world, as we learnt from Peloton
instructor and former Broadway
dancerJessica King.


A virtual ride
on “Shadow” is
pretty cool — but
canitbeatareal
ride across the
Sydney Harbour
Bridge?Ineed
to find out.

So what’s it like to
teach a class when
no one is actually in
the room?It can be
really fun. I go into
an imaginative space
and play games with
myself: Who am I talking
to? What do I want
them to feel or know?
There’s something to
be said about looking
through the camera
and being able to speak
to someone you’ve
never met. Some of
them have really funny
leaderboard names,
like Soggy Waffles and
Magic Panties. There’s
one whose name is
Dude, and his location
is “In My Basement.”
I’m always talking to the
dude in his basement.

What do we need to
know to get a really
good virtual workout?
Remain open. If you can
immerse yourself by
putting the headphones
on or dimming the
lights, changing the
environment to match
what you see on the
screen, then it brings
you in to what’s
happening on our side
of it. And honestly, just
trust us.

What should someone
look for in an
instructor?I’d say to
look for an instructor
who not only engages
you physically but who
can keep your attention
and captivate you. An
experience that would

feel successful to me
as a rider would be one
in which the instructor
had the ability to
transport me out of
whatever’s going on
and into this 45-minute
experience. I’d be able
to lose myself.

What’s it take to gain a
following in the virtual
space?I think leading
by example is one of the
most motivating things.
Walking the walk and
having the aesthetic
that complements that.

Nine times out of 10, the
reason people click on
my ride is they think,
“Wow, she’s hot,” or “I
want to look like that.”
I get it. If all you have
to go on is a photo to
choose your workout,
a hot body is it.

What should you never
message to a virtual
instructor?What
really blows my mind
is when people make
comments on Facebook
and think that I can’t
see them. A woman

once commented, “No
wonder my husband
rides Jessica’s rides.
He can get lost in her
cleavage.” And then
a whole thread, 60 or
70 comments, goes on
about my boobs. It’s like,
Hello?! I can read this!
Try not to forget that
we’re people. It’s
a really vulnerable
thing for us to be on
the stage, sweating, half
naked, baring our soul.
Sometimes feedback is
welcome, but whatever
you do, don’t talk shit.

Thespinqueen.
Jessica King
leads a
virtual (and real)
Peloton class in
the company’s
New York
headquarters.

This page: Isaac James. Oppositepage,fromtop:Courtesyof

Phi ips Corporation; Brand X Pictures/Getty; Courtesy of Morton

Heilig estate; Courtesy of VPL; Courtesy of Virtuality Corp.; Maurice Savage/Alamy; Levi Brown
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