MANAGEMENT
The Magazine of the Rotman School of Management
UNIVERSITY OF TORONTO
SPRING 2017
HOW TO MANAGE
MACHINESPAGE 26
Policy Design
for Humans
PAGES 6, 32, 82
Behavioural
Economics 101
PAGE 20Dueling
with Desire
PAGE 44The Behavioural Issue
LOSS AVERSERATIONALWhy You
Should Ignore
the Market
PAGE 50
Have You
Nudged
Anyone Lately?
PAGES 12, 32
Turn Customer
Insights
Into Growth
PAGES 74, 90
10
A
N
NI
VERSA
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YISSUE
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