Business Franchise Australia and New Zealand 11Even with the right staff employed,
consistently providing great customer service
can be a challenge in any retail business and
that’s especially true in a restaurant, where
today’s diners expect to be very well looked
after. La Porchetta franchisees are supported
with a unique and specially designed online
communication platform that assists them to
train and manage their staff to consistently
provide outstanding service to every customer.
Regardless of whether you’ve had business
management experience, La Porchetta will
support you to learn all the skills you need
to effectively manage your restaurant. From
the moment you join, La Porchetta provides
comprehensive training, guidance and
support in all aspects of day-to-day restaurant
operations, so you can be totally in charge
of every part of the business, from kitchen,
bar and restaurant floor, through to business
management systems.
One of the greatest challenges of running
a restaurant is ongoing marketing and
promotions to attract as many customers
as possible to your business. Not only can
marketing be time consuming and expensive,
but if you don’t know what you’re doing, it
can also be ineffective. Imagine having the
support of a marketing team behind you and
a franchise operations coach to assist you
as well. La Porchetta Support Office looks
after all your branding needs, including
menu design, point of sale material, brand
advertising and much more, all adding to your
profile in your local community. They also
support you in building your own, targeted
and effective local area marketing campaigns.
Obtaining finance can also be challenging,
however having an established brand name
behind you can make a big difference when it
comes to purchasing your own business.
So where do you start?
With more than 30 years as an industry leader
in casual dining, La Porchetta has developed
and refined a highly effective recruitment,
training and induction program. First, their
recruitment process is designed to ensure that
both you and the franchisor feel comfortable
that the fit is right, and then, La Porchetta
provides an intensive training program
which covers every aspect of the business and
includes hands-on learning. You will learn
about food preparation and safety, customer
service excellence, building rosters, business
administration and much more. You then
spend time in a restaurant to learn everything
you will need to know, from making their
famous pizzas and working the bar, to
cleaning and hygiene.
From the moment you start in your own
when la porchetta franchisee gautam gulati
purchased his restaurant, he was attracted by
la porchetta’s business model. “i wanted to own
a restaurant,” he said, “but first and foremost,
i was looking for a good business to invest in.”franchised restaurant, all La Porchetta’s
manuals are just a click away on their intranet
system and you have the ongoing support
of La Porchetta Support Office and your
franchise operations coach.
“Our franchisees are able to leverage off our
many years of experience and success,” says
La Porchetta CEO, Sara Pantaleo. “They get
extensive, ongoing franchisee support, with
systems, resources and staff to effectively help
them grow their business and minimise risk.”
When La Porchetta franchisee Gautam Gulati
purchased his restaurant, he was attracted
by La Porchetta’s business model. “I wanted
to own a restaurant,” he said, “but first and
foremost, I was looking for a good business to
invest in.”
One of the attractions for Mr. Gulati was La
Porchetta’s fixed-fee system. “Many franchises
take a percentage of your takings, whereas
with La Porchetta, I know exactly what I’m
paying each month,” he said.
“La Porchetta is a very popular brand,” said
Mr. Gulati. “In Victoria, it was a pioneer in
Italian-style family dining and many people
went to their local La Porchetta on a weekly
basis. Just about every family has a history
with the brand. Now it’s expanding and that
gives me opportunity to expand as well.
There is a lot of opportunity here.”Mr. Gulati works hands-on in his restaurant.
On a normal work day, his main focus is
on customer service. “Within the first few
months I knew most of my customers by
name, which footy team they follow, how
many kids they have, etc.,” he said. “Our
customers keep coming back, so we are doing
wel l.”
Staff management is also a focus. He gives
his staff flexibility, so they can plan leave in
advance and thus reduce unplanned absences.
“I love managing and I know what goes on
in every corner of my restaurant,” says Mr.
Gulati. “Every day I am with my staff and
customers in every part of the restaurant. I
am in the kitchen, at the pizza oven, in the
bar, washing dishes and on the floor. I go
everywhere.”
La Porchetta is now poised for growth, with
new sites opening in Australia and New
Zealand and opportunities are available for
aspiring restauranteurs who want to be part of
a proven successful franchise.For more information contact:
03 9460 6700
[email protected]
http://www.laporchetta.com.au or
http://www.laporchetta.com/franchising