Kiplinger’s Personal Finance — September 2017

Smart(er) Beta ETFs?

FDVV

FDRR

FQAL

FDLO

FDMO

FVAL

Fidelity® Low Volatility

Factor ETF

Fidelity® Momentum

Factor ETF

Fidelity® Quality

Factor ETF

Fidelity® Value

Factor ETF

Fidelity® Core

Dividend ETF

Fidelity® Dividend ETF

for Rising Rates Most companies offer smart beta ETFs

that follow third-party indices. We think

you deserve more. We used our decades

of investing experience and powerful

research capabilities to create indices*

that are designed to be highly focused on

specifi c outcomes. That’s six new, low-cost

ETFs you can buy commission free online.

Invest smart(er). At Fidelity.

Fidelity.com/factorETF

800.FIDELITY or call your Advisor

Free commission offer applies to online purchases of Fidelity ETFs in a Fidelity brokerage account with a minimum

opening balance of $2,500. The sale of ETFs is subject to an activity assessment fee (from $0.01 to $0.03 per

$1,000 of principal). Fidelity ETFs are subject to a short-term trading fee by Fidelity if held less than 30 days. ETFs

are subject to management fees and other expenses.

Investing involves risk, including risk of loss. See more details about each fund at Fidelity.com/factorETF.

*The indices were created by FMRCo., Inc., using a rules-based, proprietary index methodology, and the performance of
the funds and their indices may vary somewhat due to various factors, including fees and expenses. You cannot invest
directly in an index.
Beta is a measure of risk. It represents how a security has responded in the past to movements of the securities market.
Smart beta represents an alternative investment methodology to typical cap-weighted benchmark investing and there is no
guarantee that a smart beta or factor-based investing strategy will enhance performance or reduce risk.
ETFs are subject to market fl uctuation and the risks of their underlying investments. Unlike mutual funds, ETF
shares are bought and sold at market price, which may be higher or lower than their NAV, and are not individually
redeemed from the fund.
Before investing in any exchange-traded fund, you should consider its investment objectives, risks, charges, and
expenses. Contact Fidelity for a prospectus, offering circular, or, if available, a summary prospectus containing
this information. Read it carefully.
Fidelity Brokerage Services LLC, Member NYSE, SIPC. © 2016 FMR LLC. All rights reserved. 769579.1.

We certainly think so. Introducing 6 new ETFs created by

Fidelity’s experts — with your objectives in mind.