PopularMechanics082017

With new technology continuing to shape the future direction of the motor

industry, it is more critical than ever to stay ahead of the trends that will change

the way South African dealerships operate. Vehicle buyers now turn to the

Internet and mobile devices to guide them through their purchasing decisions,

by way of search, online reviews, social media, and user-friendly experiences.

This behaviour requires dealerships to adopt cutting–edge technologies and

digital strategies to maintain their competitive advantage.

The CAR Digital Dealer Conference is where top OEMs and dealers go to stay

ahead of the technology curve. The event delivers an array of industry speakers –

local and international – and networking opportunities. It’s a program carefully

designed to impart groundbreaking business strategies to the SA motor industry.

THE DIGITAL DEALER CONFERENCE

IN ASSOCIATION WITH INNOVATION GROUP

DIGITALDEALER

conference

Date: 1 September 2017 Venue: SA Festival of Motoring, Kyalami Grand Prix Circuit

Theme: The digital economy: how dealers need to adapt to align with consumers buying trend.

Rates: Early-bird rate: R1 695 a person (incl. 14% VAT; payable before 1 August 2017)

Late registration: R1 995 a person (incl. 14% VAT)

Group discount (5 or more delegates): R1 495 a person (incl. 14% VAT)

Book now: Monique Brevis | [email protected] | 021 530 3116

Claire cobbledick:

Marketing manager

of gumtree sa

Nikki harding:

vertical lead auto-

motive - facebook

sub-saharan africa

Crayg Hitzeroth:

Managing Director of

Ad Dynamo Twitter’s

partner in Africa

john o’ donnell:

Managing Director:

EMaC Ltd, UK

The future

and trends of

service plans

Dave Duarte:

MD Treeshake

Navigating the digi-

tal retail landscape

Bruce Allen: NADA

National Chairman

The path to greater

profi tability via

customer service

improvement

Dylan Kohlstadt:

Shiftone CEO

1] Building a compe-

tition advantage

using powerful

owned, earned

and paid digital

marketing strategies.

2] Breaking bad:

Identifying poor

digital habits and the

tools to fi x them

Associate Sponsor:

Sponsored by:

Endorsed by:

Unlocking and leveraging the value of social, best practice

and key measurements to engage car buyers

Keynote speaker

Panel Panel Panel

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