62 Canadian Franchise Association http://www.cfa.ca | http://www.LookforaFranchise.ca
Wimpy’s Diner
Wimpy’s Diner is a full menu diner-
style restaurant chain with a nostalgic
‘50s and ‘60s atmosphere. The
company offers several franchise
options: a Wimpy’s Diner franchise,
turnkey operation, territory rights,
and Master Franchise. Franchisees
have the opportunity to get involved in
a proven brand system and concept
that is constantly upgrading with
the marketplace. Training will be
provided to ensure easy adjusting and
job security, as well as knowledge
of business techniques and lifetime
support so that franchisees are
successful throughout the duration of
their business.Franchise units in Canada: 51
Franchise fee: $20K
Investment required: $400K
Start-up capital required: $150K
Tr aining: 4-8 weeks
Available territories: All of Canada,
US
In business since: 1988
Franchising since: 1992
CFA member since: 2006The WORKS
Gourmet Burger
Bistro
The WORKS Gourmet Burger Bistro
is an award-winning, full service
restaurant that began in Ottawa in
2001, and is known for its gourmet
burgers, fresh-cut fries, classic
shakes, and ice cold beer. Franchisees
with previous experience can be Owner
Operators, where they act as the
General Manager of a location. There
is also the option to act as an Owner,
which involves adding someone to
the ownership group who has deep
restaurant management experience.
Training and ongoing support is
provided for guidance on aspects such
as store design, construction, and
location, including access to the senior
management team.Franchise units in Canada: 23
Corporate units in Canada: 4
Franchise fee: $45K
Investment required: $650K-$950K
Start-up capital required:
$400K-$550K
Tr aining: Up to 12 weeks
Available territories: AB, BC, MB,
ON, SK
In business since: 2001
Franchising since: 2010
CFA member since: 2011Beef is Big in
Canada!
Beef farming and consumption is big in
Canada, with Canada’s Beef Industry
reporting in 2016, that:- There are 68,434 farms and ranches
with beef cattle in Canada - There are 11.96 million total cattle
and calves in Canada (including 1.40
million dairy cattle), up 0.3% since
2015 - In 2015, Canada produced 2.7 billion
pounds of beef - Beef production contributed $15
billion to Canada’s GDP (2011-2015
average) - Canada produces 1.8% of the world’s
beef supply - Canadians consume 39.26 lbs (17.8
kg) of beef per person annually
(Canada’s Beef Industry Fast Facts,
June 2016)
Canadians are big into beef, and this
consumption often comes in the form
of a juicy burger: - 89% of all Canadians consumers
say they eat burgers at least once a
month - 82% of Canadian consumers say the
quality or taste of the meat is one
of the most important factors when
they purchase a burger - 57% of Canadian consumers say
they find build-your-own-burger
concepts appealing, and 55% say
it’s important to be able to customize
burger toppings and condiments
(Technomic Inc., The Canadian Burger
Consumer Trend Report, 2013)
A BIG BITE INTO BURGER RESTAURANTS