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Shootingprofile
ammoreoftheriflemaninthefamilyasI
enjoyallaspectsoftheprecisioninvolved.
Werunballisticsandreloadingcourses,
whichhaveprogressedintoa precisionrifle
club.Gettinginvolvedwithdeerhappened
The working man’s
gun shop
SGmeetsMartinandChris
Lamb,thefatherandson
whorunTheCountry
SportsShopofNewton
AbbotinDevon
“Forme,thepleasureisinthe
processthatleadsupto pulling
the trigger,notthekilling”
Passionate advocates: Martin and Chris Lamb
Howoldisthebusiness?
Martin:Westartedbyfocusingonfishing
tacklebutaddeda fewairgunstotest
themarket.Localshootersresponded
positively,sowemovedintoSection 1
and2 firearmsin 2010 andthe shop has
transformed since then.
Whatareyourshootingbackgrounds?
Chris:I prefertheshotgunsside;I lovemy
clayandgameshootingandreallyenjoy
thesocialaspects.BothDadandI believe
inthe‘killit,cookit,eatit’philosophy.
I havea deepinterestinthetechnical
sideoffirearmsandspenda lotoftime
researchingandlearningmore.
Martin:I startedofffishingbutmy
grandfather set up targets in the garden
leavestheshopwitha shotgunthatfits.
Looksandbrandtakesecondplaceto
whetherornotyoucan expect to hit
somethingwithit.
Chris:Nomatterwhatyourshooting
discipline,you’llfindsomeoneherewho
canchatabouthunting,clays,precision
shootingorreloadingandansweryour
questions.Theresidentgunsmith is another
great source of advice.
Whatdoyouthinkarethebiggest
challengesfacingshootingtoday?
Martin:Thepublicperceptionofshooting
andhuntersingeneral.Despitethefact
thatwedoaninvaluablejobpreservingthe
countryside,peoplearefedsomefunny
ideasaboutus.Also,it’sdifficulttoget
youngstersinvolved.I’dliketoseemore
positivestories.Therelationshipbetween
shootersandnon-shootersismuch
betterontheContinent.Overhereweare
portrayedassenselesskillers,butnothing
couldbefurtherfromthetruth.Forme,the
pleasureisintheprocessthatleadsupto
pullingthetriggerratherthanthekilling
itself– andputtingtheresultsona plate.
Chris:I’mconcernedaboutreducing
environmentalimpacts.Inparticular,
I’dliketoseetheendofplasticshotgun
wads.Leadisalwaysgoingtobean
issueandalthoughit’sveryquietonthat
frontatthemoment,we’vegottokeep
developingalternatives.Shootersneedto
getawayfromanimageofusingoutdated
technologyandbecome more obviously
forward-thinking.
Whatarethetrends in the shooting
retailmarket?
Martin:Nightvisionisdefinitelythebig
thing,withtechnology improving and
pricesreducing.
Chris:Brandsarebecominglessimportant
andthemodernshooterismuchmore
interestedinwhattheygetfortheirmoney.
Thereislessofa qualitygapbetween
high-endandentry-levelkit,which is
The premises, like the owners, are down to earth getting better all the time.
formetoshootatwitha little.177Webley
Juniorairrifle.Seriousshootingcamelater
anditwasa surprisetolearnthatmostof
our early fi shing customers shot as well. I
almostbyaccidentbutI developedan
almostovernightpassionforthemand
todayI findmyselfchairmanoftheBritish
Deer Society’s south-west branch.
Andyouareafamilybusiness?
Chris:Verydefinitely.I startedworking
herepart-timeafterI finishedmylast
A-level exam and I’ve been here ever since.
Whatcanreadersexpectiftheyvisit?
Martin:Weareproudtobeknownas
‘theworkingman’sgunshop’.Westock
productsthatpeoplecanaffordbutmore
importantly,dothejob.Wetakespecial
ANDREW SYDENHAM care to ensure that a customer always