The Professional Photoshop Book - Volume 7 2015

(Amelia) #1
ENHANCE TYPE IN PHOTOSHOP
Of course, it’s one thing to design a few letters and
illustrate or animate one example of them being
used, it’s quite another to design a whole font of
your own. Indeed, “Designing a typeface is perhaps
the most difficult process in all of graphic design,”
says Mach. “A typeface has to be close to perfect,
which can take months or years to finish. The eye
for detail gets better with experience as well, so
there is a constant revisiting to get the weights,
terminals or counters of letters to work correctly
next to one another. After the letters are complete,
the kerning phase begins in a program like Fontlab,
which takes additional time. Thinking about how
letters work together in words and sentences helps
the most. A helpful professor once taught me the
best way to begin a typeface is to take inspiration
from something like a piece of architecture or a
subtle part of nature. Sometimes an idea can even
come from a single letter, sign or old poster that
does not have a full alphabet built out. It is the type
designer’s job to fill in the blanks.”
But whatever level and style of typography you’re
doing, Photoshop can be part of the process.
Alexander Klement says he “always works in a
non-destructive way with my Photoshop files. Smart
layers are my best friend, they are so useful in
keeping layers clean and manageable with lots going
on within the nested Smart layer. I also use
adjustment layers and on occasion Smart filters.”
Stankevich uses Photoshop “to enhance my
drawings with colour and to combine and
collage elements from different drawings into one
composition. I also use it to create patterns from the
artwork. My primary tool is the Brush with all its
various presets, as well as the Gradient tool for
colour effects. I also use masking and layer blending

I think colour plays a large


part in my lettering style,
so I like to be able to work in

colour from the start and
working in Photoshop means

than I play with a lot of different
colourways at the same time or

with a few clicks
LINZIE HUNTER / WWW.LINZIEHUNTER.CO.UK

JANELLE CUMMINS EXPLAINS HOW SHE COMBINES WORDS AND MOVEMENT


CASE STUDY: FEAR OF THE UNKNOWN


Motion graphics designer Janelle Cummins
created a piece in her final year at the
Savannah College of Art and Design called Fear
of the Unknown, and she enjoyed the freedom
it being a personal project gave her.
“While most of the project used typography
as texture,” she explains,”the very first scene
depended heavily on type for communication. I
chose to use a Moorish proverb to depict the

theme of ‘Fear of the Unknown’. I worked out of
sequence and designed my third and fourth
frames first so that I could get an idea of the
visual language of the piece. Once that was done, I
experimented with different computer generated
fonts. I looked at serifs, sans serifs, geometric,
slabs, basically everything in my font library.
Nothing felt personal or tactile enough for this
piece. So, I made the decision to use my own hand

crafted type. I used a computer generated
font to determine the layout, hierarchy, color
and size of the text. Once I was pleased with
this I rewrote everything with my own
handwriting and used the Pen tool to create
cutout paper letter forms. Using my own
handwriting was not the first solution I came
up with, but I am glad that it was the final
solution, as it personalised the piece.”

©

Bart van D

elft

M:“designing softer flourishes or nature-based explorations” S eth Mach says he has taken inspiration from Art Nouveau when

© Seth

Mach

Graphics & new media


152 The Professional Photoshop Book


144-155 New Type Rules Feature.indd 152 06/10/2015 15:29

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