Marketing with Aweber Made Simple

(lhb123) #1
How Do You Get Email Subscribers?

Having a “list” with a fantastic series of autoresponders and
broadcasts that you update regularly is great, but if there’s no one
on your list, you’re not going to be making many sales. You need to
build your list – and list- building is a specialty in and of itself.


Ultimately email marketing is a way to market your product or
service through email.

You can build your email list in a number of ways.

Here are just a few:


Opt-In Forms. The most common way to build a list is by placing an
opt- in form on a website or sales page and having people fill it out.


Whenever someone visits your blog or website, there should be a
clear place for them to subscribe to receive more information from
you.

Customer Lists. Many shopping carts, such as 1ShoppingCart,
have automatic processes for adding purchasers to your email
contact list.


This is something you’ll definitely want to integrate, because
customers are already a step above mere “prospects.”


By buying something from you – even a purchase of $10 or less –
they’ve proven that they want what you’re offering, they know how
to purchase on the internet and are comfortable doing so, and they
have money to spend.

Forwards. At the bottom of every email you send, Aweber has an
option for others to subscribe.

You can add a PS or signature line that says, “Did you like this
email? Forward it to a friend!”
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