TOP 5 PRODUCTION TIPS
13:30
ARCADE TOURNAMENT LUNCH
As part of Engage’s healthy work and
life ethos, you’ll notice various ways to unwind dotted
around the office. Without question though, the
on-brand arcade machine (loaded with countless
coin-op classics) is often busy with Pac-Man
tournaments and Street Fighter knockouts over lunch.14:00
DESIGN REVIEW
After an intense workout over
lunch, we’ll begin exporting our designs for each
client to feed back on. At this point we’ll check over
each other’s work before sending anything and
ensure that we’re equipped for any potential amends
that may arrive shortly after.16:30
TUTORING AND
PERSONAL DEVELOPMENT
Part of my role at Engage is to help develop the skills
of others in the team in a mentoring capacity. From
handy little shortcuts, to hidden features and best
practices to take, we’ll often gather round and
discuss Photoshop at length, ensuring we maintain
our attention to detail.All images: © Engage Interactive■ NONDESTRUCTIVE WORKFLOW
Adjustment layers allow you to make as many changes as you wish
without actually applying them to the original image. If you don’t like
it, just go back and change it again until you’re satisfied.
■ FIXING WHITE BALANCE
The white Color Picker in the Levels panel is a priceless addition for
those editing photographs. By simply choosing what’s meant to be
the purest white pixel in the image, Photoshop will automatically
amend the image to compensate.
■ MAKE USE OF ADOBE LIBRARIES
You often find that you need to re-use the same logos, colours and
typographic styles. Adobe Libraries are an invaluable addition to
Photoshop. Assets are accessible from within any PSD; you can
even share and sync your libraries.
■ DOCUMENT PRESETS
If you end up creating the same type of document over and over
again, for example, an email design with a fixed width, you can save
its generic settings as a preset.
■ PICK A COLOUR FROM ANYWHERE
We’ve all pasted a screenshot into Photoshop, just to pick a hex code.
There’s a great little tool called theolabrothers.com, which lets you
colour-pick anything, anywhere on your screen, and copies the hex,
RGB, or a host of other options to your clipboard.For a pure digital agency, where optimisation and page speed
is vital (especially with the mobile age), [Photoshop’s] web-centred setup fits seamlessly into our workflow
with Giraffe for almost ten years and Giraffe: Engage has been working
this shows work on a redeveloped website with a fresh look and
improved functionalityFamily A project for Whitbread’s Beefeater Grill Portraits by Beefeater Grill:
to promote its link-up with the Little Miss brand. Family Portraits lets Mr Men
you create a Facebook cover image with your family represented as characters