7 Days To Easy-Money: Get Paid To Write A Book

(lhb123) #1
(When you're writing copy for clients, it's good practice to write at least 2 0 to 50
headlines (some master copywriters write 150 headlines), before they set to work on
the ad itself.)

Exercise Four: Create the ad from the brief and headlines you

wrote

Create the ad from the brief. Tell me what graphic you'd use, the headline, and the
body copy.

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