LEARNING FROM ENTREPRENEURS / 153
HARNESS TALENT
You may already have natural
entrepreneurs in your team.
Give them the space to
innovate and put up with their
often challenging nature and
you will gain a real asset.
Tip
NEW MARKETS,
NEW CUSTOMERS
>>^ Can we change our^
pricing structures?
>> Can we do what we do for our
best customers for others?
>> How do we extend
our markets?
NEW PRODUCTS
AND SERVICES
>>^ Can we sell our products or
services as a system?
>> Can we turn internal services
into sales?
>>Can we meet unmet needs?
of top entrepreneurs in a
survey identified themselves
as risk takers
80 %
US_152-153_Learning_entrepreneurs.indd 153 30/05/16 3:02 pm