The_Essential_Manager_s_Handbook

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DESIGNING THE STRUCTURE / 379

Thinking straight
The psychosocial process requires a
sound knowledge of human behavior
and an understanding that people will
take on “roles” during negotiations.
You need to be able to overcome barriers
to rational negotiation and avoid
psychological traps, such as the illusion
of optimism, a sense of superiority, and
overconfidence. Other hazards include
a reluctance to reverse a decision that
produces poor results or intense conflict,
and competition between negotiators in
the same team.

Keeping time
The temporal process involves managing
time and the way in which the negotiation
moves from one stage to the next by
appropriately pacing the speed of each
stage and synchronizing the actions of
the negotiators. Many negotiations (and
sales presentations) stall because the
negotiators belabor points for too long
and are unable or unwilling to move the
process toward its closure phase.

28


months is the average time


it takes for countries worldwide


to agree on terms for regional


trade agreements


US_378-379_Designing_the_structure_2.indd 379 30/05/16 3:06 pm

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