NOVEMBER 30, 20 19
DA
VID
PA
UL
M
OR
RIS
/B
LO
OM
BE
RG
FORBES.COM
88
T
H
E
L
IS
T
—
T
H
E^
JU
ST
1
0
0
Spotlight
CRAFT
SERVICES
INSIDE ETSY’S DIY
STANDARDS FOR GOOD
CORPORATE GOVERNANCE.
Etsy gave up its chance to be a certi-
fied B Corp (meaning one that meets
the highest standards in environmen-
tal and social good) so as not to lose
freedom and flexibility in what it does,
but it’s a new member of the Just 100
anyway. It got there because it has a
carbon-offset program at checkout for
customers and because women make
up 87% of its merchants and 33% of
its engineering team, among other
reasons. “We’re working hard to prove
that we can be a great citizen and be
a great company at the same time,”
says Etsy CEO Josh Silverman. “And
candidly, if you can’t do both, where
are we as a society? It’s a pretty fatal-
istic thought that you can’t be a profit-
able and good company.”
- ADP CARLOS RODRIGUEZ
202 348 77 172 256 - Ciena GARY SMITH
91 174 368 173 444 - American Express STEPHEN SQUERI
137 751 237 35 183 - General Mills JEFF HARMENING
307 140 247 200 14 - Hershey MICHELE BUCK
172 44 465 252 69 - First Horizon BRYAN JORDAN
72 467 360 577 50 - Humana BRUCE BROUSSARD
261 128 114 151 231 - Equinix CHARLES J. MEYERS
40 406 761 30 481 - Con Edison JOHN MCAVOY
84 114 481 510 128 - UPS DAVID ABNEY
816 6 3 103 57 - JLL CHRISTIAN ULBRICH
157 602 179 90 214
WO
RK
ER
TR
EA
TM
EN
T
CU
ST
OM
ER
TR
EA
TM
EN
T
CO
MM
UN
ITY
TR
EA
TM
EN
T
EN
VI
RO
NM
EN
TA
L^
TR
EA
TM
EN
T
SH
AR
EH
OL
DE
R^
TR
EA
TM
EN
T
- Vertex JEFFREY LEIDEN
110 232 393 160 147 - PSEG RALPH IZZO
150 292 132 281 182 - Amazon JEFF BEZOS
273 28 98 235 278 - Apache JOHN CHRISTMANN IV
62 747 316 574 18 - Twilio JEFF LAWSON
12 34 648 669 743 - Illumina FRANCIS DESOUZA
27 251 575 346 366 - Nielsen DAVID KENNY
252 122 245 156 54 - Deere SAMUEL R. ALLEN
98 29 620 215 283 - CDW CHRISTINE LEAHY
207 33 222 262 248
Gail Boudreaux
CEO, Anthem
Shareholder
treatment:
Since health insur-
ance industry vet Gail
Boudreaux took over
as Anthem’s chief
executive in 2017, the
stock has popped
20%. With experi-
ence turning around
United Healthcare’s
core business—under
her time as its CEO
she took enrollments
from a 4% decline to
4% growth—she’s got-
ten plaudits from Wall
Street and her peers
alike. “Gail has a
passion for improving
healthcare outcomes
while lowering the
cost of care and
making it more acces-
sible,” says Elizabeth
Tallett, the chair of
Anthem’s board.