C2 TUESDAY, NOVEMBER 26, 2019 WSCE LATIMES.COM/BUSINESS
BUSINESS BEAT
An economically devas-
tating citrus disease has
been detected for the first
time in San Bernardino
County, expanding an al-
ready large quarantine area
aimed at keeping the mala-
dy from hitting the commer-
cial groves centered in the
southern San Joaquin Val-
ley, according to California
agricultural authorities.
Just one tree near the city
of Montclair was stricken
with citrus greening disease,
or Huanglongbing, a bacter-
ial infection spread by a tiny
insect, the Asian citrus psyl-
lid, according to the state
Department of Food and
Agriculture.
An existing quarantine
sparked by previous detec-
tions in Los Angeles and Or-
ange counties has been ex-
panded by 93 square miles,
creating a contiguous 1,015-
square-mile area. Another
quarantine is in effect in Riv-
erside County.
The measure imposes
strict prohibitions on trans-
porting citrus trees and
fruit. No fruit that is not
commercially cleaned and
packed, including residen-
tial citrus, can be moved
from the property on which
it is grown, although it may
be processed or consumed
on the premises.
Officials plan to inspect,
remove and spray citrus
trees within 400 meters of
the infected tree in San Ber-
nardino County.
The HLB bacteria attack
the citrus tree’s vascular sys-
tem, resulting in fruit that is
hard, bitter and misshapen.
They do not pose a health
threat to humans.
Authorities confirmed
the first California case of
HLB in Hacienda Heights in
2012, and again in 2015 in San
Gabriel, about 20 miles
away. Both were residential
areas.
California’s nearly $4-bil-
lion citrus industry has been
concerned about the spread
of the disease since it first
was detected in Florida, in
2005, about seven years after
the psyllid was first found
there. Federal, state and pri-
vate efforts to combat it in-
clude releasing an exotic
wasp that preys on the psyl-
lid, as well as genetic engi-
neering of trees to add dis-
ease-fighting capabilities.
The first psyllids in Cali-
fornia were found in the U.S.-
Mexico border region of San
Diego and Imperial counties
in 2008 and have crept north-
ward, largely aided by peo-
ple transporting infested
trees and fruit, according to
the U.S. Department of Ag-
riculture.
California Department of
Food and Agriculture offi-
cials are urging anyone who
suspects insect or bacterial
infestation to call the agen-
cy’s toll-free pest hot line at
(800) 491-1899 or visit its
website.
A CITRUStree stricken by Huanglongbing, a bacter-
ial disease spread by the tiny Asian citrus psyllid.
F1K
Citrus disease
detected in tree
near Montclair
Discovery of bacterial
infection expands a
large quarantine area.
By Geoffrey Mohan
PARIS — French luxury
giant LVMH Moet Hennessy
Louis Vuitton said Monday
that it had reached a deal to
buy U.S.-based jewelry leg-
end Tiffany & Co. for
$16.2 billion.
LVMH said in a state-
ment that the deal valued
the 180-year-old Tiffany and
its 300 boutiques worldwide
at $135 a share. The agreed-
upon deal is higher than the
$14.5-billion cash offer
LVMH made last month.
The conglomerate said
both companies’ boards ap-
proved the deal and hoped
to finalize the takeover in
2020 subject to the approval
of regulators and Tiffany
shareholders.
LVMH says the deal will
strengthen its position in
high-end jewelry and in the
U.S. market.
LVMH already owns 75
brands including Christian
Dior, Fendi and Givenchy as
well as watchmaker Tag
Heuer. The purchase would
also give LVMH a much
broader foothold in the
United States and broaden
its offerings in jewelry.
Tiffany says the deal will
ensure the company’s long-
term sustainability. Tiffany,
which is trying to transform
its brand to appeal to young-
er shoppers, can use a com-
pany with deep pockets to
help expand its business.
The offer comes as luxury
goods companies have been
wrestling with changing
habits of shoppers who are
increasingly buying online.
They’re also purchasing
secondhand luxury items
from such places as the Re-
alReal.
In addition, luxury com-
panies are facing fears of an
economic slowdown in
China, a key area of busi-
ness, while they’re already
dealing with a slowdown in
international tourism in the
U.S.
Under Chief Executive
Alessandro Bogliolo, Tiffany
is trying to appeal to young-
er shoppers with more mod-
ern takes on jewelry. Earlier
this year, it launched a men’s
jewelry collection, and it’s in-
creasing its marketing to a
more diverse customer base
that includes same-sex cou-
ples. It’s also been reno-
vating its flagship store in
Manhattan.
Still, Tiffany’s U.S. sales
have been stagnating as Chi-
na’s slowing economy has
weighed on spending by Chi-
nese tourists, who make up a
substantial portion of luxu-
ry spending.
The strong dollar has
also made Tiffany products
more expensive for consum-
ers outside the U.S.
TIFFANY & CO.,which is trying to appeal to younger shoppers, says the sale will ensure the brand’s long-
term sustainability. Both companies’ boards have approved the deal and hope to finalize it in 2020.
Stephane de SakutinAFP via Getty Images
LVMH is poised to make
a $16.2-billion luxury buy
The deal for Tiffany
& Co. strengthens the
French giant’s position
in the U.S. and comes
as high-end sales flag.
associated press
Tesla Inc. Chief Execu-
tive Elon Musk revived the
practice of reporting reser-
vation counts, telling his
Twitter followers that orders
for the carmaker’s Cy-
bertruck have climbed to
200,000 despite a rocky
reveal.
The tally, which Musk
tweeted Sunday, restores
another source of intrigue
for investors, analysts, jour-
nalists, and fans and skep-
tics of the company, as the
figures are used as a proxy
for demand. Musk’s tweets
broke with recent practice at
Tesla, which had stopped
giving reservation figures on
quarterly earnings calls, say-
ing the metric wasn’t rele-
vant.
When asked about the
Model Y during Tesla’s first-
quarter earnings call in
April, Musk responded: “We
don’t want to comment on
the granularity of deposits
— again, people just read too
much into those.”
Tesla shares rose 1% to
$336.34 on Monday. The
stock slumped 6.1% on Fri-
day after the company’s
chief designer shattered two
windows during a demon-
stration intended to show off
the strength of the truck’s
panes of glass.
Tesla has a history of un-
veiling future products to
throngs of excited custom-
ers, then taking deposits
and delivering the vehicles
years later. Two years ago,
Tesla showed off a Semi
truck and a next-generation
Roadster sports car, but nei-
ther vehicle is in production
yet. This spring, Musk un-
veiled the Model Y crossover,
which is slated to begin pro-
duction next summer.
Tesla’s website allows
customers to order the truck
for a fully refundable $
and says they can complete
their configuration as pro-
duction approaches in late
2 0 21.
Musk said in a tweet Sat-
urday that 42% had ordered
the dual-motor option,
which starts at $49,900, while
41% have ordered the $69,
triple-motor option, produc-
tion of which is expected to
begin in late 2022. Just 17%
ordered the single-motor
version, which begins at
$39,900.
The $100 deposit for the
Cybertruck is far cheaper
than the $1,000 that was re-
quired to reserve a Model 3
sedan starting in early 2016.
Tesla never released an
order or reservation figure
for the Model Y. It had $
million in customer deposits
as of Sept. 30, according to a
regulatory filing.
“Reservations are not
relevant for us,” then-Chief
Financial Officer Deepak
Ahuja said in January dur-
ing the company’s 2018
fourth-quarter earnings
call. “Now we do have a large
reservations backlog still,
which tells us that a lot of
customers are still waiting
for those cars. But I don’t
think it’s appropriate to
share the reservations num-
ber.”
In an attempt to demon-
strate the Cybertruck’s
toughness Thursday, long-
time Tesla lead designer
Franz von Holzhausen
whacked its stainless-steel
door several times with a
sledgehammer, failing to
leave a dent. But when he
threw a metallic ball at the
driver’s-side front window, it
shattered.
The crowd gasped. “Oh
my ... God,” Musk said.
“Maybe that was a little too
hard.”
Von Holzhausen tried a
second, softer throw — this
time targeting the truck’s
rear window — only to see
that shatter as well.
It wasn’t immediately
clear who supplied the glass
or if Tesla made what it
called Armor Glass com-
pletely in-house. Tesla en-
tered the glass technology
business in 2016.
Musk said his team threw
the same steel ball at the
window several times before
the event and didn’t scratch
it. Late Friday, he tweeted
out a short video of Von
Holzhausen that has been
viewed 6.8 million times.
Musk tweeted Sunday
that when Von Holzhausen
smacked the truck with the
sledgehammer, it cracked
the base of the glass. The
CEO said Tesla should have
thrown the steel ball at the
window and then done the
sledgehammer test.
He wrote separately that
although the Cybertruck
would be Tesla’s last prod-
uct unveil for a while, the
company will make some un-
expected technology an-
nouncements next year.
Hull writes for Bloomberg.
Musk touts demand for Cybertruck
Tesla’s chief tweets
that 200,000 people
have placed orders
and explains why two
windows shattered.
By Dana Hull
AFTER RECENTLYdismissing reservation figures as irrelevant, Tesla CEO
Elon Musk boasted about orders for the Cybertruck, unveiled above on Thursday.
Ringo H.W. ChiuAssociated Press
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