68 WSJ. MAGAZINE
WHAT’S NEWS
Nancy Bass Wyden grew up around
books—lots of them. Her grandfather
Ben Bass founded the Strand Book
Store in New York in 1927, and today the
legendary independent shop boasts the
slogan “18 Miles of Books.” “I remember
going into the children’s section and
feeling like I was the princess of the
Strand because I could choose anything I
wanted,” says Bass Wyden, now 58
and the third-generation owner of the
store. In 1986, she launched the Strand’s
Books by the Foot service, which sells
and rents custom collections to individu-
als (including Tom Cruise and Denzel
Washington), TV and fi lm productions
(Saturday Night Live, You’ve Got Mail)
and many other clients (the Wing, the
Waldorf Astoria New York). As the Strand
nears a century in business, Bass Wyden
has her eyes on the future. She and
her husband, Sen. Ron Wyden of Oregon,
have three children who she hopes will
take over the family business someday.
“I would love to have a fourth generation
here,” she says. strandbooks.com
NANCY
BASS WYDEN
- What’s your signature
accessory?
A gold medallion with the
Rod of Asclepius sur-
rounded by olive branches. - Where do you go for a
real escape?
I always explore new
countries, the more remote,
the better. I’d love to visit
Papua New Guinea [shown]. - What’s a recent invest-
ment piece?
I purchased an Ai Weiwei
piece for my living room.
I believe his work [like
Zodiac (Rabbit), 2018,
shown] will stand the test
of time. - Who’s your favorite
author?
Tough question! My touch-
stones include Donna
Tartt, Vladimir Nabokov,
Joan Didion [shown],
George Bernard Shaw and
Joseph Conrad. - What music do you
listen to?
Energetic, upbeat music,
especially good old-
fashioned rock ’n’ roll. - What book fi rst made
you love reading?
Roald Dahl’s James and the
Giant Peach. I loved its fan-
tastically magical world. - What’s your most
prized rare book?
Eleanor Roosevelt’s per-
sonal copy of her memoir
This I Remember, with a
letter to her mother-in-law
tucked inside. - What’s your most
treasured possession?
It’s not so much a posses-
sion, but Strand Book Store,
of course. - What museum do you
most like to visit?
The National Palace Mus-
eum in Taipei, which
houses the best collection
of Chinese art. - What’s your essential
grooming product?
I use Round Barn
Apothecary’s Luminous Oil
every day. - What’s a favorite book
you’ve read recently?
Patti Smith’s Just Kids. Her
writing is so unapologeti-
cally genuine and poetic.
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CLOCKWISE FROM TOP LEFT: JULIE ADAMS; MAJA HITIJ/GETTY,
ZODIAC (RABBIT)
, 2018; COURTESY OF VALE JEWELRY; ETHAN DANIELS/ALAMY; CBW/ALAMY; COURTESY OF ALFRED A. KNOPF;
COURTESY OF ECCO; COURTESY OF ROUND BARN APOTHECARY; JUI-CHI CHAN/ALAMY; COURTESY OF STRAND BOOK STORE; COURTESY OF NANCY BASS
WYDEN; CSU ARCHIVES/EVERETT COLLECTION