Wednesday13 November 2019 ★ FINANCIAL TIMES 9
Opinion
Martin Wolf Economics
Surely, companies can do the right
thing even if regulations do not mandate
it? David Kaye, UN special rapporteur
on the promotion and protection of the
right to freedom of opinion and expres-
sion, has urged tech companies to align
their terms of use with human rights
frameworks.But we cannot depend on
the willingness of companies to act,
without ensuring a level playing field.
The decisions social media executives
do, and do not take, change the space for
online speech for hundreds of millions
of people. Governance of fundamental
rights is thus privatised. The outcomes
of the court cases, policies and business
decisions will play out over time.
But they are clearly disconnected
from the rule of law and legal frame-
works within which speech is protected,
or exceptions to that freedom are
Without knowledge of how tech compa-
nies work, it is impossible to scrutinise
their activities properly. We cannot rely
on the bravery of whistleblowers ot
bring abuse to light.
In the absence of clear rules, and with
stakes rising, we have seen a number of
high-profile court cases brought for-
ward.In October,WhatsApp owned by(
Facebook)sued the Israeli surveillance
companyNSO Group or allegedlyf
injecting spyware on the phones of
human rights defenders and govern-
ment officials. A month earlier Face-
bookitself faced alawsuit n which thei
plaintiffs alleged the social network
illegally allows employers to show job
ads only to men. It is important that
executives answer to lawmakers’ ques-
tions, but hearings in parliament risk
distracting from the need for regulation.
Mr Zuckerberg before Congress left a
sense that tech companies have bitten
off more than they can chew, and law-
makers have lost their grip.
Part of the challenge lies in the asym-
metry in access to data between the tech
giants and democratically elected rep-
resentatives or regulators. Companies
know everydetail of people’s lives, while
citizens and lawmakers know very little
about the inner workings of data collec-
tion or microtargeting algorithms.
the company’s founder, romised that p
disinformation would be fought. Soon
afterwards, however, Facebook listed
the rightwing Breitbart News website
among its “trusted” news sources nda
vowed to keep lies by politicians online.
A radically different approach was
announced by Twitter’s Jack Dorsey,
who tweeted that the company would
stop runningpolitical advertisements
all together. Now both Google and Face-
book say they are considering a ban on
micro-targeted political ads. But no
matter how many individual decisions
tech executives make, they should not
distract from the bigger challenge of
upholding the rule of law online.Corpo-
rateinitiatives are no substitute for
democratic lawmaking.A US Congres-
sional hearing, however tough, is no
alternative either. The appearance of
F
or a long time, regulators and
lawmakers took a hands-off
approach towards technology
companies. Initiatives to regu-
late the industry tended to be
criticised as “stifling innovation” by lob-
byists. Over the past few weeks, how-
ever, we have seen a rash of interven-
tions on technology policy by social
media leaders themselves, all of them
having an impact on speech online.
After beinggrilled on Capitol Hill
aboutFacebook’s plans to launch a glo-
bal digital currency,Mark Zuckerberg,
Executives should not be giving rulings on political truth
There is an asymmetry
in access to data between
corporations and
lected representativese
exceed those to America alone. Many of
those allies also share US concerns over
market access, poor protection of intel-
lectual property and China’s demand to
be treated as a developing country. Yet
the US has thrown away the leverage its
allies could have given it. If it had pro-
moted a negotiation with China inside
the World Trade Organization on these
issues, in concert with its allies, it would
have enjoyed both more leverage and
the moral high ground. (See charts.)
It is, of course, not enough for the
US to appreciate its resources. It also
has to know what to do with them. It is
not to make itself an enemy of the
Chinese people’s legitimate desire for a
better life. Still less is it to dream of over-
throwing China’s political system. Such
aims are neither reasonable nor achiev-
able. It is to stand up for an open and
economy over the decades ahead, it
should retain three significant assets: a
law-governed democracy; a free-mar-
ket economy; and economically power-
ful allies. These are sources, respec-
tively, of admiration, dynamism and
strength. Unfortunately, the US is trash-
ing them all. President Donald Trump
seems ignorant of what a liberal dem-
ocracy is. The US economy is slowly
morphing intorentier capitalism. It has
also become an unreliable and even out-
right hostile ally — ask the Germans.
The last might be the biggest blunder
of all. For military strength, the US has
in truth to rely mainly upon itself. But in
economic policy or human rights, it
does not.The US’s allies bring enormous
extra weight to the table (unlike Russia,
China’s only potent ally). Take trade:
China’s exports to close US allies far
stop it? The answer is: not much. Yes, it
could halt its imports from China and
try to halt all transfers of technology,
too. Such actions would hit China’s
development, but they are unlikely to
halt it. Only Chinese blunders, always
possible, are likely to do that.
This is a cry not for defeatism, but for
the realism Mr Pillsbury himself calls
for. China is likely to become the world’s
greatest economic power because it is
both big and competent. Yet even if the
US does not remain the world’s largest
question. US output per head will
remain far higher than China’s, perm-
anently. At market prices, China’s gross
domestic product per head in 2018 was
just 15 per cent of US levels. That is very
close to Turkey’s (and ranks 72nd in the
world). Imagine, however, that China
achieves Spain’s output per head, rela-
tive to the US. Its economy would then
be twice the size of that of the US, at
market prices (and close to three times
as big in terms of purchasing power).
Is it plausible that China will, over the
next three decades, achieve a GDP per
head relative to the US comparable to
that of Spain today? Of course it is. Does
anybody doubt that the Chinese people
are capable of this? But what is plausible
is not inevitable. It is possible, instead,
that Xi Jinping will be remembered as
China’sLeonid Brezhnev.
Brezhnev closed down all thoughts of
economic and political reform in the
Soviet Union from 1964 to his death in
- He emphasised communist ortho-
doxy and party discipline. The result
proved a disaster for the USSR. His con-
servatism bore direct responsibility for
the subsequent collapse. It is conceiva-
ble that Mr Xi’s re-establishment of
party discipline and the role of the state
in economic life will have similar conse-
quences for China. But what is conceiva-
ble is not inevitable. China also has a vig-
orous market economy and a studious
bureaucracy. It may avoid this trap.
In sum, what Mr Pillsbury views with
horror is not just plausible, but natural.
What, short of war, could the US do to
I
t’s easy to win a race when you’re
the only one who knows it has
begun. China is thus on the way to
supplanting the US as the global
hegemon, creating a different
world as a result. Yet it doesn’t have to
end this way.” This anxious view comes
fromThe Hundred-Year Marathon y theb
Hudson Institute’s Michael Pillsbury.
Mr Pillsbury is one of the most influ-
ential American thinkers on US-China
relations. The book is more than a call to
recognise reality: it is a call to arms. On
one central point Mr Pillsbury is cer-
tainly right: China’s rise is the great
political event of our times. Getting the
response right is crucial. It is so easy to
get it wrong. Today, I fear, the US is get-
ting it frighteningly wrong.
The starting point must be that,
whether or not China has a plan for
world economic domination by 2049
(the 100-year anniversary of thecrea-
tion of the People’s Republic), that is a
plausible, though not inevitable, out-
come. Other things being equal, popula-
tion is decisive in determining the size of
an economy. The US is the most power-
ful high-income country because it has
the biggest population, by far. But the
population of China is tothe US’s,
roughly whatAmerica’s is to Germany’s.
Nobody could now imagine a world in
which Germany’s economy is compara-
ble in size to that of the US. Similarly,
why should we imagine that the US
economy will remain indefinitely com-
parable in size to that of China?
There can only be one answer to this
How the US
should deal
with China
America’s economy is
morphing into rentier
capitalism and it has
become an unreliable ally
Exports as of GDP
*European Union, South Korea, Japan, Canada, Australia and New Zealand
Sources: Refinitiv: FT calculations
China exports far more to US allies
than to the US
China is a very important market for
some US allies
Export of goods, by destination (as a of GDP)
South Korea
Australia
New Zealand
Japan
Germany
Canada
UK
France
Italy
EU (excl. Germany)
India
US China
*European Union, South Korea, Japan, Canada, Australia and New Zealand
The US and its allies still do much more
trade than China
Exports and imports of goods as a of world total
US Allies* China Russia
Source: IMF
Sources: Refinitiv; FT research
US exports to
its allies*
US exports to China
China exports
to US allies*
China exports
to the US
mandated. If we do not want tech execu-
tives to be the ones deciding which polit-
ical ads or news sources are truthful or
deceitful, whether whistleblowers are
protected, or whether hacking technol-
ogy is legal, we must take action. If we do
not want Facebook to run financial mar-
kets, it should not be allowed to create a
global digital currency.
It is time for clarity and accountabil-
ity anchored in democratic foundations.
Instead of depending on tech executives
or going through more frustrating hear-
ings that generate few structural solu-
tions, lawmakers themselves should
urgently start answering the difficult
questions on how to ensure the rule of
law applies online as it does offline.
The writer is international policy director
at the Cyber Policy Center at Stanford
dynamic world economy, based on
market principles, to defend freedom of
speech and to challenge abuses of
human rights in China itself. But it
is also to recognise that, if humanity
is to achieve economic progress,
maintain peace and preserve the
global commons, a high degree of
co-operation must also exist between
the superpowers.
In dealing with China, the US and its
allies need to confront, compete and
co-operate across multiple domains.
Today, this seems inconceivable.
Instead, we are looking at a crumbling
alliance and afraught elationshipr
between the US and China. None of this
augurs well for humanity’s future.
Remember: it could be so much better.
[email protected]
Along with its allies, Washington
needs to confront, compete and
co-operate across multiple domains
For today’s politicians, the mistakes of
yesteryear or the shortcomings of civic
transit systems are immaterial. There
are new bogeymen in town and the most
visible is Uber. Together with its com-
petitors, at peak times the company is
estimated to account for about 25 per
cent of all vehicular trips in downtown
San Francisco. They are, in all but name,
the new utility companies and are being
treated as such.
The debates are becoming more
contentious. A couple of weeks ago,
Uber threatened a lawsuit against the
City of Los Angeles which, along with
other cities, is demanding that scooter
and bicycle operators share detailed
data on each trip. Just last week in San
Francisco,voters passeda special tax
that slapped a 3.25 per cent surcharge
on most ridesand a 1.5 per cent tax
on shared rides and zero-emissions
vehicles, starting in January 2020.
The proceeds — anticipated at about
$35m a year — are destined for the local
transit authorities. More significantly,
ity, streetcar and underground railway
companies. Politicians, goadedby taxi
companies, the public transit operators,
and complaints about urban congestion
(caused not just by automobiles but also
by electric bicycles and scooters and
thousands of delivery vehicles for
online goods) are rushing to intervene.
Many of the companies that rely on a
set of wheels to be in business started
because of the failure of politicians,
particularly in the US, to address
chronic urban issues. If the supply of
taxi medallions (or, in London, black
cabs) had not been as constrained as
it was, there would have been less of
an opening for Uber andLyft. The same
goes in citiessuch as Los Angeles
where, long ago, highly efficient tram-
lines were torn up and replaced by a
freeway system.
As for the bicycles and scooters,
one is left to wonder whether they
would be so visible if every city had
an efficient underground railway or,
where warranted, a ferry system.
the tinder-dry landscape. Predictably,
PG&E’s leader was castigated for
doing so, and publicly acknowledged
that the shutdown could have been
handled differently.
The new debate in California is
whether the state should assume oper-
ating responsibility for PG&E.
As for Uber, the challenge is a bit
different — but only by a hair. The
company started as a red-blooded
(many would say raw meat-eating)
enterprise. Now, thanks to its presence
on the streets of hundreds of cities
around the world, Uber is running into
the same issues that long ago beset the
original privately financed gas, electric-
citizens readily use open hearings to
vent their frustrations; and an entire
branch of the legal profession views the
utility as an annuity that pays for their
second homes and European vacations.
Critics will say that many of PG&E’s
problems are self-inflicted. They will
question managerial decisions, argue
that dividend payments are too high
and that insufficient capital has been
devoted to modernising generating
plants and thousands of miles of pipes
and cables.
The tragic fires of 2018,caused by
PG&E’stransmission lines, cost at least
86 lives, destroyed about 18,000 build-
ings, pushed the utility into its second
bankruptcy ithin 20 years and cost thew
chief executive her job.
Most of this year’s complaints, fortu-
nately so far accompanied by no fat-
alities, were distinct. They centred on
the utility’s decision to shut off power
to millions of consumers and businesses
north of San Francisco to prevent sparks
from transmission towers igniting
W
ould you prefer to be
at the helm ofUber ro
Pacific Gas & Electric,
Northern California’s
public utility service? I
ask because the past few weeks have
been testing for both organisations. For
PG&E, the fires that engulfed thousands
of acres north of San Francisco have
once again flushed all its critics into the
open. ForUber, an earnings announce-
ment has prompted its many doubters
to reiterate their concerns.
Running a utility is never the easiest
of jobs but California’s fraught political
and legal atmosphere heightens the
challenge. Unlike ordinary businesses,
PG&E’s rate increases have to be blessed
by a politically appointed commission;
Treat Uber as a modern utility alongside the rest
Debates about intervening
against young technology
companies are becoming
more contentious
California’s governor, Gavin Newsom,
recently signed into law a bill that could
change the nature of employment
arrangements for many of the same
companies: it will, almost inevitably,
result in expensive political campaigns
during 2020 and years of legal chal-
lenges.
The hue and cry aroused by Uber and
other young companies, that politicians
might consider the new generation of
utilities, is now as loud as the attacks on
Facebook, Google nda Amazon over
data privacy and monopolistic trading
practices. It’s certainly enough to make
the leaders of both Uber and PG&E
dream about what it must be like to run
a company free from such worries
andpressures. And, in a delicious irony,
no refuge looks more beguiling in the
current climate, than the company once
seen as the arch political villain and the
world’s most potent monopolist —
Microsoft.
The writer is a partner at Sequoia Capital
Michael
Moritz
Marietje
Schaake