IN THE PAST FEW YEARS, the
beauty sphere has exploded with inno-
vation. There’s been a surge in at-home
devices, plus in-office treatments like
Emsculpt and CoolTone that build
muscle (no gym required). And that’s
just the tip of the iceberg, says New York
plastic surgeon Andrew Jacono, M.D.
“Aesthetic advancements are being cre-
ated daily,” he says. Here’s a sneak peek.
BETTER INJECTABLES While
Botox and similar products tend to
last for a few months, pharma giant
Allergan, which recently acquired
biotech company Bonti, is working
on a fast-acting and quick-vanishing,
wrinkle-smoothing injectable. Results
appear within 24 hours (as opposed
to a few days), and the effect lasts for
up to four weeks (perfect for those
who just want to test the waters).
At the other end of the spectrum,
biotech company Revance is devel-
oping Daxi, a neuromodulator that’s
poised to last for six months thanks
to a proprietary peptide. “They con-
ducted huge clinical trials, and the data
is really good,” says Miami dermatolo-
gist Joely Kaufman, M.D. “Derms are
also experimenting with new versions
of Botox, as well as with higher con-
centrations of the existing drug, to
achieve longer-lasting results,” says
Robert Anolik, M.D., a dermatolo-
gist at Laser & Skin Surgery Center of New York. “If clinical trials
are successful, I’d expect new versions by 2021, maybe even sooner.”
THE GLOW SHOT Hyaluronic acid fillers have been used for decades
to add volume, but their potential is far greater, says Carrie Strom,
senior vice president of U.S. medical aesthetics at Allergan. Volite—
presently available in the U.K.—can actually enhance your skin qual-
ity. “Injected in tiny droplets, it improves fine lines, texture, and
luminosity,” says Kaufman. She believes that it could hit the States in
a few years once the trials are completed.
LASER-FOCUSED SOLUTIONS While lasers have gotten more
advanced, some issues are still a challenge, like eliminating peach fuzz and
white or red hair. Another hurdle? Zeroing in on oil glands to control
acne. Relief is in sight, says Anolik. “Researchers are developing topical
serums with nanoparticles that can sink
into pores, and from there the lasers
can target them,” he says. If a particle
is close enough to the root of a strand
of fine hair or if it’s sitting in an oil
gland, laser treatments will become a
whole lot more effective.
FIRMER SKIN Short of a face-lift,
“most skin-tightening methods involve
delivering heat deep below the sur-
face, which can trigger collagen pro-
duction,” says Anolik. Stay tuned for a
new (albeit bizarre-sounding) option.
“Some researchers are experimenting
with what’s being called dermal micro-
coring, in which tiny fragments of skin
are removed throughout the surface—
without leaving a scar,” he explains. In
the meantime, firming (and notoriously
painful) procedures like Ultherapy and
Infini radio frequency microneedling
are getting better every day, “using lower
ultrasound energies with more passes,
which are proving to be more effective
and tolerable,” Anolik says.
SHARPER ANGLES The lower
face has come into renewed focus, says
Jacono: “People are seeing more candid
photos of themselves, and they aren’t
happy with their jawline.” While some
docs are injecting filler in the jaw area,
Jacono has been increasingly busy on
another, more permanent solution.
“Bespoke chin implants—it’s one of the most amazing technological
breakthroughs in plastic surgery,” he says. “If you’re spending $6,000 to
$10,000 a year on fillers to build out your chin, an implant makes more
sense.” The cost is $20,000, for a chin that won’t change much with age.
SMARTER SKIN CARE “Personalized products have been a trend
for a long time, but we’re in a key moment,” says Guive Balooch, global
vice president of the L’Oréal Technology Incubator. “Data and technology
are enhancing what’s possible.” Specifically, he’s working on emerging
technology that can assess your skin, the environment’s impact on it, and
how your needs will evolve. “That way, you’ll know which ingredients to
use and when.” Though virtual consultations have been unreliable in the
past, “the iPhone 11’s new camera is likely to capture better information,
which empowers the customer.” Balooch sees the vast potential for both
L’Oréal’s existing brands and those that specialize in custom formulas. ■
BEAUTY’S NEXT
THINGS
BIG
154
BE AU TY
From products to procedures, experts
predict the most exciting new breakthroughs in
2020 and beyond. By Jessica Matlin
FERNANDO GOMEZ/TRUNK ARCHIVE