Financial Times Europe - 19.10.2019 - 20.10.2019

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2 ★ † FT Weekend 19 October/20 October 2019

Life


leadership, and demanded they return a
$120m cash pile and wind down the
firm.I often think about those disas-
trous years and wonder what has
changed in the tech world — and what
hasn’t. Today’s tech market is so much
more developed, with vastly better
infrastructure and game-changing
innovations such as ubiquitous smart-
phones. We are only just beginning to
move into artificial intelligence, the
internet of things, 5G and other areas
that many businesses are counting on to
propel revenue growth in the future.

What could possibly go wrong?


that the people in charge didn’thave the
experience and insightto pull it off.
Most of the opportunities we were look-
ing at were copycats of successful start-
ups that had already launched, or ill-
advised attempts to create internet
arms of existing legacy brands.
Although the founders kept a deal flow
going and the press kept writing naively
positive stories about London’s homeg-
rown tech incubator, internally the firm
was already starting to revert to what it
really was — a collection of ex–City
bankers looking to make a quick buck.
When you pull back the lens, that’s
really what much of the late 1990s/early
2000s dotcom boom was all about. Far
away in Silicon Valley,a handful ofcom-
panies such as Google, Amazon and Pay-
Palwere carving out sustainable niches
— and then ringfencing those markets.
Then there was everyone else. As Hal
Varian, who wouldbecome Google’s
chief economist,put it in 2001: “The
obvious corollary to winner-take-all is
loser gets nothing, and there will inevita-
bly be many more losers than winners.”
True enough. But the frenzy of finan-
cial activity was being fuelled by more
than just your typical market forces. In
retrospect, it reflected the increasingly
tight links between the world’s financial
capitals and tech hubs, and the halls of
power in places like Washington and
Brussels. The tech industry had lobbied
successfully in the 1990s against new
accounting standards that would have
forced companies to mark the value of
options on their books.Today, compa-
nies such as Apple and Googlecan take
advantage of ultra-low interest rates ot
issue loads of bonds on the US debt mar-
kets and then use the proceeds to pay
back the richest shareholders in the
form of tax preferential buybacks and
dividends, further increasing the
wealth divide.
Back in early 2000, a different prob-
lem was emerging — the dotcom boom
was turning to bust. The value of the
Nasdaq index peaked on March 10
2000.On March 20, Barron’s ran a cover
story entitled “Burning Up: Warning —
Internet Companies Are Running Out of

Continuedfrompage 1

Cash, Fast.” It’s incredible how similar it
seems to the negative sentimentaround
tech today. Then, as now, companies
were starting to issue reversals of reve-
nue statements, and investors began to
realise that many previously lauded
start-ups were more style than sub-
stance. Once the Fed decided to raise
interest rates, the die was cast. The
“easy money” had officially run out. Or
at least until it was time to reflate the
market and create tech bubble 2.0.
By September 2001, Antfactory’s
investors had lost patience with the

Certainly, it is harder for companies to
receive funding just by sticking “.com”
behind their names.
Still, there are many things about the
current economy that remind me of my
timein London. Then, as now, we were
in the late stages of a credit cycle, with
too much money chasing too little
value. Investors who were counting on a
spate of hot IPOs to buoy the late stage of
a boom market were disappointed. Back
then, the infamous Pets.com went out of
business nine months after its IPO. The
turning point this time may be Uber’s
IPO on May 10, one of the most antici-
pated in history, but in the end a dismal
failure. It marked a top in tech stocks
that simply don’t make any money,
despite their size and disruptive power.
Shares in any number of once hot com-
panies, like Lyftor Slack, have slumped.
WeWork has, of course, cancelled its
IPO, and seems to be bringing property
prices in New York and London down
with it.
It’s only the beginning of what I sus-
pect will be a long fall for Big Tech.
From 2008 onwards, Silicon Valley
took the place of Wall Street as the glo-
bal hub of corporate wealth and power,
creating the world’s first trillion-dollar
business, growing companies with
more users than the planet’s largest
countries, and reshaping everything
from our brains to our elections. But
just as finance faced an existential crisis
a decade ago, so Big Tech is facing one
now. The US-China trade and tech war
is leading to a “splinternet,” which will
make it much more difficult for digital
giants to grow. There are calls from reg-
ulators and politicians on both sides of
the Atlantic to clamp down on the size
and power of the sector.
I never made any money from those
Antfactory shares. In fact,demoralised
by listening to people try to make noth-
ing sound like something, I left the com-
pany several months before it went
bust. But I learnt a few things about bub-
bles along the way.

RanaForooharistheFT’sglobalbusiness
columnist.Hernewbook‘Don’tBeEvil:
TheCaseAgainstBigTech’ispublishedby
Businessmen accessing the internet at a New York Burger King, 1998— GettyImages AllenLaneonNovember5

Pets.com
“What goes up... must come down,”
sang the sockpuppet mascot of US pet
products etailer Pets.com in one of its
million-dollar advertising campaigns,
a fitting accompaniment to the
company’sshortlived existence.
Pets.com ballooned from a tiny San
Francisco-based start-up in August
1998 to a publicly traded company in
February 2000, raising an impressive
$82m at its IPO, before being put
down nine months later due to a faulty
business model that underestimated
shipping costs and sold most of its
goods at a fraction of cost. By
November 2000, its stock had
plummeted from a high of $14 per
share to a low of 22 cents. Thanks to
its excessive marketing spend, which
included commissioning a 36ft balloon
version of its canine mascot at the
1999 Macy’s Thanksgiving Day Parade,
Pets.com became the most publicised
victim of the dotcom bubble.

Boo.com
In an industry where timing is
everything, Boo.com, Britain’s first
high-profile internet casualty, was
arguably 10 years too early. Launched
in the autumn of 1999 by Swedish
poetry critic Ernst Malmsten and
former model Kajsa Leander (below),
Boo.com aspired to be the go-to site
for sports fashion, replete with virtual
shop assistant named “Miss Boo”. It
secured investment from the likes of

JPMorgan and Goldman Sachs, and
Fortune magazine proclaimed it
one of Europe’s coolest companies
before it had sold a single item. Its
ambition was immense — instead of
launching in one country, it decided
to start with 18 — but its customers’
slow dial-up connections and its
own lavish spending helped to derail
the duo’s ambitions. Boo.com burnt
through $135m of venture capital
in just 18 months and was liquidated
in May 2000.

Kozmo
Founded in New York in 1998 by
young investment bankers Joseph
Park and Yong Kang, Kozmo tapped
into the irresistible business of instant
gratification nd was a harbinger ofa
high-speed service unicorns Uber and
Deliveroo. The company promised free
one-hour delivery of games, DVDs,
music, magazines, books, food and
even cups of Starbucks coffee ni
several major cities in the
US — for no delivery fee.
Despite raising $280m in
capital, and proving
popular with college
students and yuppies, the
company buckled under
the weight of its ambitious
plans and expansion, failing
to turn a profit and
eventually closing in April


  1. In March 2018 it
    relaunchedunder new
    ownership with a more
    realistic focus on the bulk
    deliveries of groceries.
    Madeleine Pollard


Bubble trouble: who lost out in the first dotcom crash


I


realised early in life, even in
the family home, that there
were much cleverer people
than me. (Commenters, please
fill in your own jokes here.)
But I also realised that intelligence
wasn’t static. When people say “X is
brilliant”, based on his university
degree aged 21, it’smeaningless —X
may not have developed since then.
You can make yourself more
intelligent. One way is to study
people with beautiful minds. Here
are some of their habits:


  • They treat every situation as a
    learning opportunity. f you fallI
    into conversation with one of them,
    no matter how low status or stupid
    you are, they will absorb what you
    say. They won’t try to “win” the
    encounter by hitting you with
    jargon, titles, name-dropping or
    recitations of stuff they thought up
    years before. At a wedding once, I
    got talking to an older guy named
    Bob about US healthcare. Later, the
    bride’s sister asked me what I’d
    thought of Bob. “He’s not dumb,” I
    said generously. “No,” she agreed,
    “he won the Nobel Prize for
    economics.” ‘What was his
    specialism?” I asked. “Healthcare,”
    she said. And yetRobert Fogel adh
    probably listened more attentively
    to me than I had to him.

  • They can clear their mind to see
    the other person.People who have
    a gift for seeing the world usually
    keep their cameras pointed
    outwards. Neurotics and narcissists
    can’t do that, though they can be
    great artists of their own interior
    (thinkWoody Allen).

  • They often suffer anguished
    boredom in ordinary social life.
    They feel there is so much to learn
    that there’s no time to waste on
    route talk, kitchen renovations, real
    estate prices r conversation-o
    enders. One friend of mine, after
    correctly diagnosing himself as
    highly gifted, was excused by his
    wife from having to socialise with
    his brother-in-law any more.

  • They are specialists, yet are
    always try to master other fields.


I got to knowWalter Mischel, the
psychologist who helped change
our understanding of personality,
in his final years before he died at


  1. He’d sit there with cocked head,
    listening intently to everything that
    everyone said. Above him, on his
    apartment walls, hung wonderful
    paintings — his own, produced in
    his eighties. Similarly,Edward Said,
    the scholar who helped found the
    field of postcolonial studies, was an
    important music critic. These
    people respect expertise, because
    they know from experience that it’s
    hard-won and cannot be
    generalised from one topic to all
    others. They aren’t like the
    businessman who goes into politics
    assuming that the same rules will
    apply and that he’s smarter than


the idiots who still haven’t even
solved unemployment. But they do
seek to cross-fertilise from one field
of expertise to another. Francis
Crick ended up co-discovering DNA
partly because he had come to
biology from physics, bringing with
him a fresh pair of eyes.


  • They gather insights from many
    different realms. he best non-T
    fiction book I know is Hannah
    Arendt’sEichmann in Jerusalem: A
    Report on the Banality of Evil 1963).(
    It’s a blend of history, philosophy,
    her own reportage (from the
    Jerusalem courtroom at Adolf
    Eichmann’s trial) and — though this
    is unstated — her personal
    experience as a refugee from
    Hitler’s Germany.

  • They do the work they want to
    do, not the work the world seeks
    to impose on them, even if there’s
    a cost to their career or income. nI
    Warren Buffett’s terms, they use an
    “inner scorecard” (an internal


gauge of merit) rather than an
“outer scorecard” (society’s
estimate of merit). They have no
interest in becoming insiders, or
rich or famous. They tend not to
stay in large hierarchical
organisations, either public or
corporate, where they have to
toe a party line and do work that
bosses assign them. For much
of the past century, beautiful minds
have clustered in academia, but
that’s changing: increasingly,
academics are rewarded for deep
knowledge of their discipline’s
conventional wisdom, as fields
become more hierarchical,
technical and specialised.


  • They have the imagination to
    come up with ideas, but also the
    humility and technique to test
    these against data. ortenseH
    Powdermaker, in her classic
    anthropologist’s memoir,Stranger
    and Friend 1966), describes(
    spending a long weekend in New
    Hampshire in 1932 at the summer
    house of the anthropologist Edward
    Sapir. “The remarkable flow of
    conversation” between the host and
    anotherguest, the psychoanalyst
    Harry Stack Sullivan, awes her. She
    attributes it in part “to their
    personalities — each man seemed
    to combine within himself
    something of the scientist and of
    the poet”. The poet has the ideas;
    the scientist tests them. Thanks to
    this testing, people with beautiful
    minds in the modern world learn
    that there’s no big idea that
    explains everything.Esther Duflo,
    who this week became the youngest
    winner of the Nobel in economics,
    told me in 2015: “Big ideas are very
    seductive. believe in small ideasI .”

  • People with beautiful minds say
    what they think is true —not
    what’s socially appropriate, or
    lucratively controversial, or
    conventional wisdom, or
    optimistic, or beneficial to their
    political side. (They don’t stick to
    orthodoxy). We can all be a bit
    more like them, if we try.


@KuperSimon; [email protected]

How the Booker broke the rules


Even for a crowd well versed in
ambitiousplot lines, it was a jaw-dropper.
When the assembled guests at London’s
Guildhall heard who was thewinner of this
year’s Booker Prize or Fiction, the shockf
was palpable. Rather than stick to the rules
and pick one winner, this year’s judges
after much anguish opted to be indecisive
and plump for two: Margaret Atwood and
Bernardine Evaristo. Cue a sharp intake of
breath followed by an animated argument
that raged under the Great Hall’s soaring
arches and Gothic flourishes long after
guests normally retire.
While a fewin the Guildhall were taken
by the idea that given all the rancour about
these days it’s good to share, the prevailing
view wascritical. A former judge I ran into
was — strictlyentre nous, of course —
outraged and told me just how feeble it
was. In splitting the award, along with the
£50,000 prize money, this year’s judges
had botched it. The first time a black
woman writer, Evaristo, had scooped the
Booker would see her have to share the
glory — albeit with one of the giants of
English-language literature. On stage and
in interviews both writers appeared
untroubled by it all, and heaped praise on
one another, but...
Peter Florence, chair of judges, sought to
explain thecircumstances that led to the
decision.Atwood’sThe Testaments, a sequel
to her path-breakingThe Handmaid’s Tale,
and Evaristo’sGirl, Woman, Other —a story
of Britain today as told through the lives of
12 mostly female, mostly black characters
— were both “phenomenal” books.
Compromise was simply not possible.
They had tried voting but it hadn’t worked
— a fitting metaphor for the times, he
quipped. The rules were simply
“inadequate to the problem” of choosing
between two great novels.
Florence also took inspiration from the
Extinction Rebellion protesters, who had
been out in forcein the streets near the
Guildhall — providing an interesting
contrast for those of us forced to tip-toe
past in our rarely deployed black-tie get-
up. Sometimes rules are there to be
challenged in the service of a higher cause.
“Context is everything,” he noted. Yet, as
some were quick to point out tohim, he
might as easily have cited Boris Johnson,
prime minister, in all his proroguing, rule-
thrashing pomp.
Others muttered to me it wasup to the
chair to impose order.Tear-drenched
argumentswere just part of the “one job”
judges have to do: choose a winner.
Instead, this year’s jury in effect staged a
sit-in.In the end theorganisers caved and
allowed the joint award — the third in the
prize’s 51-year-history.The result was a
memorable Booker thatstands out for
many reasons, but which also left the
organisers to walk through their own
looking-glass world of having to assert that
while the rules have been broken, the rules
still stand. Taxi for Mr Kafka!

The Booker decision was also a topic of
discussion in Frankfurt, where I headed
the following afternoon to join the world’s
publishing industry at the annual Book
Fair. One of the top notes for visiting hacks
is theKritikerempfang, or critics’ reception,
held in the Modernist villa of the late
Siegfried Unseld, former head of Suhrkamp
Verlag and a titan of postwar European
publishing. It is a great place to take the
pulse of German literary life in an elegant,
slightlydated setting —thekind of
gathering where people still smoke, indoors.
In the looping sequence of rooms below
Unseld’s study, where he used to play chess
with Samuel Beckett (one leading US
literary agent is said to have requested a
moment on his own to sit in the chair used
by the great man and commune with
“Sam”) — there is head-scratching about
what happened in London.
Buttalk quickly switches to controversy
closer to home: the award last week of the
Nobel Prize for literature to the Austrian
writerPeter Handke, a Suhrkamp author,
who has been widely condemned for his
pro-Serb stance during the Balkan wars
and his support for Slobodan Milosevic,
the late Serbian strongman. It has pitched
the German world of letters into turmoil,
one critic tells me. Handke’s literary
talents are undisputed; but his views on
the Balkans are unacceptable.
Things escalated this week when Sasa
Stanisic, the winner of this year’s
Deutscher Buchpreis — the German
version of the Booker — used his
acceptance speech to express his anger at
the Nobel decision. “I had the good fortune

to escape what Peter Handke fails to
describe in his texts,” said Stanisic, who
came to Germany from Bosnia as a teenage
refugee. The fact that he was able to
receive the award for his bookHerkunft
(“Origin”) at all was due to “a reality” that
Handke refused to acknowledge, he added.
Stanisicsingled out Handke’s writings
about his home town of Visegrad: “He does
not mention the victims.”
A few days later at a packed public event
at the Book Fair, Stanisic said thatscores of
people had toldhim how surprised they
were to hear what had happened in the
Balkans in the 1990s. “It’s astonishing,” he
said. One solution, he suggested, may be to
teach the Balkan wars in schools.

After years of gloom and existential
worries about its very survival, the books
business feels in better health. That at least
was the message from Markus Dohle, the
effervescent chief executive of Penguin
Random House, the global publishing
giant. In a talk to the troops over drinks,
Dohle — carefully decked out in the cool,
casual uniform of jeans, T-shirt, a loose
scarf — enthused about recent data
showing rising sales and increasing
numbers of young readers. The industry
had mastered the combination of physical
and electronic publishing and distribution.
It was also performing a huge public good
in producing properly researched material
in a time of fake news. “Join me in being
ambassadors of facts and the truth,” Dohle
roared, beer bottle raised to the ceiling.
Such admirableambitions were also
neatly balanced by bottom-line realities.
PRH is doing well — helped along by
titles such as those celebrated by the
Booker and theBuchpreis. Sometimes,
everyone’s a winner.

Frederick Studemann is the FT’s
literary editor

Interview with Bernardine Evaristo, p11

What we can learn


from people with


beautiful minds


Simon Kuper


Opening shot


These people aren’t


like the businessman
who goes into politics

assuming that the same
rules will apply

Are we seeing a second tech bubble begin to burst?


Source: PwC/CBInsights MoneyTree™ data explorer

Total value of global venture capital investments in software companies (bn)









     

The dotcom bubble
burst in early  At the end of  VC
investment into tech firms
surpassed the dotcom bubble
peak, and has since begun to fall

LITERARY DIARY


FREDERICK
STUDEMANN

Luke Waller

Montreal diaryQuebec says
‘bonjour-hi’ to Greta Thunberg,
while Justin Trudeau fights for
his political lifeft.com/life-arts

OCTOBER 19 2019 Section:Weekend Time: 10/201918/ - 15:16 User:andrew.higton Page Name:WIN2, Part,Page,Edition:WIN , 2, 1

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