2019-10-16 The Hollywood Reporter

(Sean Pound) #1

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THE HOLLYWOOD REPORTER 54 OCTOBER 16, 2019


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News and Notes

DRAKO GTE The newest member
of the EV hypercar club is made
by a Silicon Valley boutique.
The unusual four-door sedan
is powered by four electric
motors and can go zero to 60
in fewer than three seconds,
with a top speed of 205 mph.
$1.25M; reserve with a
$300,000 deposit.

LOTUS EVIJA The British
lightweight sportscar maker
goes heavyweight with Evija,
which can hit 186 mph in as
little as nine seconds and takes
18 minutes to power a range of
250 miles. “It’s showcasing our
technology capabilities,” says
Lotus CEO Phil Popham. $2.2M.

beloved Pizzana eateries Charles
Nelson. Think pants cut like
jeans but made from a nylon and
bamboo stretch fabric, a quarter
zip pullover that reads much nicer
than a sweatshirt and workout
shorts that the brand describes on
its website as having a “socially
acceptable inseam.”
Nelson says the aim is to deliver
a professional guy’s uniform,
giving him options to wear all
day long, from work to play. “For
the past 100 years, men have been
sloughing off formal wardrobe
elements — things that need to be
ironed or dry-cleaned, things that
restrain their bodies or require
a belt,” says fashion academic
and historian Deirdre Clemente
at the University of Nevada Las
Vegas. “Athleisure for men is the
obvious culmination of a century
of change [toward]
embracing comfort
a nd prac t ica l it y.”
For Toth, athlei-
sure makes sense
on frenetic days.
“Managing multiple
businesses, constant
travel, three kids
and a serious golf
habit, I have to keep
it simple, comfort-
able and classic,” he
says. Adds Weitz,
“Not only do I love the
brand for myself, but
I am a big fan of it for my clients.”
Hudlin says he wears it on set,
in the editing room, on cross-
country flights, at his children’s
after-school events and dur-
ing workouts. It’s yet to be seen
if sweat-wicking T-shirts will
replace a shirt and tie in high-
powered meetings, but one thing
is clear: Hollywood men’s infatu-
ation with athleisure has begun.
Says Rotenberg: “Willy clothes
are always so comfortable with
their great fabrics and fit. I love
that the colors and branding are
low-key and are made right here
in California.”

Sylvester Stallone dropped in at New York City’s Wempe Jewelers
to treat himself to a timepiece. ... Jennifer Aniston stopped by
L’Agence on Melrose Place. ... At The Grove, Diana Ross took her
grandchildren to American Girl Place ... Katie Holmes picked up pj’s
for daughter Suri Cruise at Roller Rabbit in Santa Monica. ... Hawk
Koch browsed at Barneys New York in Beverly Hills. ... Max Greenfield
selected menswear at Wittmore on West 3rd. ... Jameela Jamil
stocked up on sleepwear at BedHead Pajamas. ... Gwyneth Paltrow
ordered custom necklaces at Foundrae in Tribeca.

Power Shopping


Men’s Athleisure for


Office? Don’t Laugh


W


hile athleisure pieces
comprise the wardrobe
foundation of many
Americans — pants and leggings
alone drove a $1 billion business
in 2018 — the concept of workout-
wear-meets-business-casual
has not penetrated Hollywood as
an acceptable executive staple.
Until now. Unsurprisingly, it’s the
men who are bringing the laid-
back look into C-suites, forgoing
tailored suits and button-downs
for sleek track pants and fitted
hoodies to take them from power

lunches to sporting events.
The brand that swayed Jim
To t h, head of content and talent
acquisitions at Quibi; Michael
Rotenberg, founder of 3 Arts;
Richard Weitz, WME partner and
co-head of scripted TV; producer
and director Reginald Hudlin;
and Game of Thrones composer
Ramin Djawadi to cross over to the
(much more) casual side is Willy
California. The recently launched
line of men’s athleisure clothing
was created by L.A. co-founder
of cupcake chain Sprinkles and

Can elevated track pants and hoodies perform in C-suites, too?
Jim Toth and Reginald Hudlin say yes: It’s ‘the culmination
of a century of change toward comfort’ By Melissa Magsaysay

Men’s athleisure pieces that are wearable to
the office (clockwise from top left): Zip-Up
Hoodie, $90; Standard Tee, $50; Nicer Pants,
$100; Standard Tee, $50; all available at
willycalifornia.com

Here Come
the Electric
Hypercars

CAR STARS

C


ollectors can have their
dream wheels and be
green, too, as these sustainable
supercars roll out in 2020.

PININFARINA BATTISTA The
design house responsible
for the Ferrari Testarossa
unveiled its first EV. With four
electric motors at each wheel,
it can accelerate faster than a
Formula 1. $2.5M (sold out).

RIMAC C TWO The Croatian man-
ufacturer’s second EV supercar
(with butterfly doors) sold out a
limited order of 150 within three
weeks at $1.98M each. With
the ability to accelerate from
zero to 60 mph in less than two
seconds and a top speed of
258 mph, the car might be the
fastest electric car ever made.
— JON ALAIN GUZIK

To t h

Djawadi

Hudlin

Jennifer
Aniston

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