AGE 49
GENRE Lifestyle
FIRST POST January 2007
SUBSCRIBERS 1.07 million
One of the safest, most pleasant
corners of YouTube is the one occupied
by people who use the platform
to do wholesome things like DIY
projects and exploring tiny homes. Few
do that with as much laid-back
watchability as Dirksen. Her channel
has been around since 2006 but really
caught fire when tiny living and
existing off the grid became a
fashionable topic of fascination a few
years ago. Dirksen matches her
curiosity with our own, creating inviting
videos that soothe as they inform.
Would that all of YouTube could be so
productive and comforting.
AGE 23
GENRE Comedy
FIRST POST July 2015
SUBSCRIBERS 25.2 million
LIZA Koshy
One of the current queens of YouTube
comedy, Koshy has her own scripted
YouTube series, Liza on Demand.
She directed an episode for the second
season, for which she earned her
Directors Guild of America card. She’s
also set to appear in a Netflix romantic
comedy—perhaps the only genre
of content as hot as YouTube at the
moment. But Koshy’s sticking to
her original YouTube channel too.
She hasn’t gotten too big for that.
Anyway, she sees all these platforms
fusing into one big thing anyway.
“We’re all melting into this giant space,”
she says. “Where we’re
sharing and being more candid.”
KIRSTEN Dirksen