148 OCTOBER 2019 VOGUE.COM
Virgil Abloh
Off-White, Louis Vuitton
You don’t have to sit in your
studio and throw a dart and
hope that it lands on the
bull’s-eye. If you actually walk
up to the dartboard, you can
just place it in the bull’s-eye.
I think that’s the success of
Off-White. I haven’t made a
distinction between the design
world and the real world—I’ve
just immersed myself in both.
When you see the lines for [a brand like] Supreme
in New York or London, you see so many different
types of people, and they are people you can relate
to—they understand high-low, they’re intelligent,
and they’re humorous. They know what they want,
and they are very loyal—and a customer who is
loyal is a real aspiration for anybody with a brand.
Kim Jones
Dior Men
How do we make beautiful things that don’t cost
a fortune? It’s a complete surprise to me that
[my brand] has become what it is. I’m not a big
believer in signs, but there’s this Gemini
dichotomy: Although I’m a shy person, I’ve always
been attracted to risk. If I’m not taking chances,
if I’m not out of my comfort zone, I get bored.
Tory Burch
Tory Burch
Olivier
Rousteing
Balmain
Everyone right now
is struggling to figure
out where to go, and
I just have to go in my
direction. We have to look
to the future, but that
doesn’t mean we should
forget our past. I want to
mix my youth with this
very French tradition.
We’re creating the history
of Balmain right now.
VIRGIL ABLOH AND MODEL BELLA HADID
(IN OFF-WHITE), PHOTOGRAPHED BY
GUEORGUI PINKHASSOV.
ACTOR SETH ROGEN IN DIOR MEN.
TORY BURCH AND
KENDALL JENNER
(IN TORY BURCH),
PHOTOGRAPHED BY
THEO WENNER.
MODEL ADUT
AKECH IN
BALMAIN,
PHOTOGRAPHED
BY JACKIE
NICKERSON.
ROGEN: SEBASTIAN MADER.
GQ,
2019.