Case study
80 | September 2019 | Commercial Design http://www.commercialdesignindia.com
0LGGOH(DVWLVDSULRULW\IRU*LOODUG
$VWKHSUDFWLFHKDVKXQGUHGVRI
SHRSOHZRUNLQJRQSURMHFWVIURP
6DXGL$UDELDWR6LQJDSRUHWKH
EXVLQHVVRSHUDWHVIXOO\RQWKH
cloud. Gillard will be responsible
Ior increasinJ Jlobal connecWiYiW\
and international expansion.
“0\ Àrst mandate is to looN
aIter the 0 iddle East ² at the
moment this is the UAE and
%ahrainμ he notes. “,t has been a
tough Iew \ears Ior eYer\one but
we are starting to see the greenshoots oI recoYer\ in the amount
oI worN we haYe started to picN
upμ he adds. 6 ince he joined
dwp has won seYeral highproÀle
projects in the GCC and Gillard
admits it “neYer hurtsμ to get a Iew
quicN wins under \our belt as the
new managing director.
“,·Ye just tried to pull down
as man\ barriers as possibleμ he
adds in response to a question
about his strategic priorities. He
wants to build a less hierarchical
business empower staII and
“create a culture where design is
at the IoreIront oI expression.μ
He also wants to establish an
entrepreneurial enterprising team
oI gogetters.
“,I \ou attract the right
people but the culture and the
enYironment doesn·t support them
the\ will leaYe. 6 o \our retention
strateg\ has to be about ensuring
the\ Ieel that motiYation and
incentiYisation to perIorm but also
that the\ can see their growthμ
he adds.
Gillard also wants to adopt a
leaderleader business managementAtrium of W Dubai - The Palm hotel, UAE.
The practice converted the 1,000m² space into a flagship sales centre.