322 Chapter 9 | Elections
A second distinction in campaign finance laws is between hard money, meaning
contributions to a candidate, party organization, or other group that are intended to
help elect or defeat a specific candidate, and soft money, meaning funds that are used
for other activities and are not subject to the limits imposed on hard money. Groups
defined by IRS regulations as 527 organizations, for example, can raise unlimited soft
money from individuals or corporations for voter mobilization and for issue advocacy,
but these expenditures must not be coordinated with a candidate or a party. Ads by
527s cannot advocate the election or defeat of a particular candidate or political party.^43
Another type of organization, again described using the IRS code, is the 501(c)(4),
which often collects and spends soft money. The principal difference between 527s and
501(c)(4)s is that the latter type of organization does not have to disclose the names of
its contributors.
A third type of organization, the political action committee (PAC), is a group that
aims to elect or defeat particular candidates or a particular political party. A company
or an organization can form a PAC and solicit contributions from employees or group
members. As Table 9.3 shows, the amount PACs can give to each candidate in an
election is limited, but these limits pertain only to hard money. PACs can also form
527s, which can then accept unlimited amounts of soft money. So-called Super PACs
are PACs that do not donate to candidates but use soft money to make unlimited
independent expenditures in campaigns. Chapter 10 looks more closely at PACs, 527s,
and 501(c)(4)s.
As discussed in Chapter 8, political party committees are entities within the
Republican and Democratic parties. Both major parties have a national committee
and a campaign committee in each house of Congress. Party committees are limited
in the amount of hard money they can give to any given candidate’s campaign and in
the amount they can spend on behalf of the candidate as a coordinated expenditure.
But a party committee (and, after Citizens United, corporations and labor unions)
can spend an unlimited amount in independent expenditures to elect a candidate
or candidates.
Current law gives presidential candidates the ability to receive federal campaign
funding for the primary and general-election campaign (in the primary, these
are matching funds; in the general, they are a block grant). These federal funds
are generated, in part, by money that taxpayers voluntarily allocate out of the
taxes they pay to the federal government by checking off a particular box on
their federal tax return form. Funds are also given to minor political parties if
their candidate received more than 5 percent of the vote in the previous election.
However, in order to accept federal funds, presidential candidates must abide
by overall spending limits (and, during the nomination process, by state-by-
state spending caps). During the last two presidential campaigns, all the major
candidates decided against accepting these funds during the nomination and
general-election campaign, which meant that they were not bound by the spending
caps (although individual contributors were still limited to the amounts shown
in Table 9.3).
The Effects of Money in Politics Campaign finance regulations reflect two
simple truths. First, any limits on campaign activities involve balancing the right
to free speech about candidates and issues with the idea that rich people or well-
funded organizations should not be allowed to dominate what voters hear during the
campaign. Second, an enormous amount of money is spent on American elections.
Table 9.4 shows the amount raised by candidates, political parties, and others in 2016
hard money
Donations that are used to help elect
or defeat a specific candidate.
soft money
Contributions that can be used for
voter mobilization or to promote a
policy proposal or point of view as
long as these efforts are not tied to
supporting or opposing a particular
candidate.
Candidates, parties, and
organizations spent a total of
$5.2 billion
during the 2017–2018 election cycle.
Source: Opensecrets.org
DID YOU KNOW?
Political action committees spend
millions on campaign advertising.
Often, their ads are highly negative.
This one attacks Donald Trump for
being homophobic in his rhetoric.
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