British Vogue - 09.2019

(Barré) #1
CHARLES JEFFREY

LOVERBOY
When Charles Jeffrey first
started his club night, Loverboy,
in a dingy Dalston basement in
2014, little could he have
imagined that its electric
atmosphere and eclectic
characters would become the
inspiration behind his fashion
brand. “People would turn up in
all these amazing looks, wanting
to express themselves,” he
reflects. “It was a beautiful time
with a beautiful energy that now
I try to replicate in my shows.”
Five years later, Jeffrey is a
staple of the capital’s fashion
scene, beloved for his inclusive
nature alongside an avant-garde
aesthetic rooted in extensive
primary research. His Barbie
(“Let’s call her ‘Wee Hen’,” he
decrees in a Glaswegian drawl)
exemplifies that spirit: dressed
in a replica of the closing look
from his spring/summer 2018
collection, which drew upon the
history of cross-dressing
through the ages, she is, in his
words, “wearing the most
fabulous piece ever.” “It took a
whole week – but just looks like
the actual dress!” he exclaims.
“I’m really proud of her.”

HAIR: YUMI NAKADA-DINGLE. MAKE-UP: THOMASIN WAITE. NAILS: LAUREN MICHELLE PIRES. SET DESIGN: ANDREW CLARKSON

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