SpecialIssue 21
“The icecream vanjingle has
been replaced by notifications
sent out on social media”
Fume-freeicecreams INSIDE STORY
KING CONES
Nissan’s concept
features afridge,
freezerand a
soft-serve ice
cream machine,
all of which are
poweredby
recycled batteries
FABIDEA
Youwon’t see this on
your street corner
anytime soon, but
greener icecream
vans areonthe way
socialmediaviaTwitter.Ifthevanweretobeputinto
production,thiswouldletcustomersknowitsprecise
locationviaanonlinemappingservice,whichishow
somecourierservicescurrentlyoperate.
Ourstintasanicecreamvendortookplaceonthe
blusterySouthamptoncoast.Asidefromhavingtostand
outside,exposedtotheelements,servingicecreamto
waitingcustomerswasaneasytask,andonemadeall
themorepleasantwithoutthebackgroundgrumble–
orpervadingfumes–ofanancientdieselengine.
IsthewritingontheWalls?
In2012,theDepartmentforEnvironment,Food&Rural
Affairspublishedacodeofpracticeforicecreamvans.
Butratherthanlookingattheemissionsthatcomefrom
theirexhaustpipes,thissimplyruledonhowloudlyand
forhowlongtheirinstantlyrecognisablechimescould
comeoutoftheirloudspeakers.Newicecreamvanswill