SPONSORED CONTENT
PENNSYLVANIA
“When local business is strong, so is the local economy;
more robust consumer spending leads to increased revenue
to improve schools and transportation.”
PAUL TUFANO
CHAIRMAN AND CEO, AMERIHEALTH CARITAS
MURAL ARTS
PHILADELPHIA EXHIBIT
“SING BECAUSE IT IS
HEARD” GREETS
TRAVELERS ON THE
SPRING GARDEN
STREET BRIDGE.
S 8
ment in any negative manner.”
Pittsburgh-based PNC Financial Services,
which offers retail and corporate and institutional
banking, as well as asset and investment manage-
ment solutions, is a dominant presence across
Pennsylvania and is expanding through its corpo-
rate and institutional banking and national retail
digital strategies. However, Lou Cestello, PNC
executive vice president and head of regional mar-
kets, seems almost as excited by PNC’s approach
to supporting the community through the PNC
Foundation, which is focused on advancing early
childhood education, as well as initiatives that help
revitalize low-income areas. “PNC is committed to
supporting our customers and cities from Pitts-
burgh to Harrisburg and beyond. For example, in
Bethlehem, through lending and tax credit invest-
ments, we helped transform the old steel factory
into an arts and cultural center,” says Cestello,
who adds that this Main Street bank philosophy is
ingrained in PNC’s approach. “As the state grows
and prospers, so do we. The Keystone State
is the cornerstone of who we are.”
Building healthy communities is part of the
mission of Philadelphia-based AmeriHealth Cari-
tas, one of the country’s 10 largest Medicaid man-
aged care organizations. “Our support goes far
beyond clinical care,” says chairman and CEO Paul
Tufano. “Health inequities stem from other factors
such as access to basic necessities like jobs, edu-
cation, nutritious food, safe housing, and transpor-
tation.” The company’s Next Generation Model of
Care seeks to bring together providers, community
resources, member services, caregivers, and data
analytics to manage the social determinants of
health on a member-by-member basis.
AmeriHealth Caritas has also more than
doubled its investments in small and diverse sup-
pliers since 2013. “They are an important channel
for improving the health of our members, who are
often vulnerable. When local business is strong,
so is the local economy; more robust consumer
spending leads to increased revenue to improve
schools and transportation,” says Tufano. “Our
goal is to help people
find a pathway to a life
of prosperity and maxi-
mum independence.”
Pennsylvania has always
had a robust health care
industry. Headquartered
in Pittsburgh, national
health and wellness
organization Highmark
Health is America’s
second-largest integrat-
ed delivery and financ-
ing system, with 2018
revenue of $18.8 billion.
“Our customers are our
