Innovation & Tech Today – May 2019

(Rick Simeone) #1

52 INNOVATION& TECHTODAY|SUMMER^2019


Nintendo’sSwordplayDisplay
NintendohasalwaysbeenknownforgettingwackyatE3,using
puppets,claymation,andcatearstohelpannounceandpromote
newprojects.However, 2004 inparticularwasa perfectshowcase
ofthecompany’screativity,witha trailerannouncingTheLegend
ofZelda:TwilightPrincessfollowedbyZeldacreatorShigeru
Miyamotoappearingonstage,withswordandshieldinhand.Say
whatyouwillaboutNintendo,butyou’redefinitelynotgoingto
seeTimCookdothatata conferenceanytimesoon.

BloodDrawnintheConsoleWars
2013 wasoneofthemostmemorableyearsinE3’shistoryforone
reasonalone:theblazingfiresoftheconsolewars.Duringthe
conference,MicrosoftandSonyrevealedtheXboxOneandPlaystation
4 respectively.However,it didn’tgoexactlyasplanned.Yousee,the
XboxOneannouncementrevealedtheconsole’sneedtoconstantlybe
online,inabilitytoplayusedgames,andKinectrequirement.Notonly
didfansreactextremelynegatively,butSonyalsodecidedtousethis
negativitytotheiradvantage,withcomicalcommercialsdetailingtheir
“usedgamepolicy”of...lettingyousharegameswitheachother.It’s
goodtoseethatevengiantcorporationsmakingentertainmentforus
nerdscangettheirMeanGirlsmoment.Q

Too Good
ToIgnore
Whilewetouched
ontheseinlast
summer’sE3timeline,
theseweremajor
momentsthatwe
justcouldn’tleave
off.

Newell Eats Crow
One of the most popular games of the modern era, Portal utilized an innovative
“portal” system to solve puzzles and explore levels. Naturally, this system allows
for fairly endless possibilities, meaning a sequel was not only expected, but
almost necessary. However, it was looking increasingly unlikely that a new
game would appear on modern consoles, with Valve co-founder Gabe
Newell referring to the PS3 as a “waste of everybody’s time.” This made it
a major surprise when, during Sony’s 2010 E3 presentation, Newell
came on stage to announce Portal 2 would indeed be coming to the
Playstation 3. Gabe Newell also legitimately thanked Sony for not
punching him in the face. Not a dry eye in the house.

Smash Hit
Last year’s E3 was definitely packed with huge reveals, from
Elder Scrolls VI to Ghost of Tsushima. However, Nintendo’s
presentation was dominated by Super Smash Bros. Ultimate,
detailing facts about the game and revealing the fact that
every single character from previous games would return.
Did this pay off? Well, considering the game has sold
over 12 million copies since its December release,
achieved massive critical acclaim, and most likely got
us one step closer to world peace, we’d say so.

E3’s Greatest Reveals


Photos: iStockphoto.com/bigtunaonline
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