and a mentoring programme. We also
have Omnicom University, which has
training courses for the more senior
staff. Each market has its own localised
training agenda.” Looking to the future,
OMD aims to stay ahead of the curve
in an evolving industry. “For the next
three years our goal is future proofing
our business as well as our clients’,
making sure we’re all ready for the
key trends and technological improve-
ments we see coming up,” says
Chhaya. “We will ensure we have
the right people in place to be able
to lead in the future, the right processes
in place to be agile, change and adapt,
and the right partners in place so
we can constantly develop new
products to deliver better solutions
to our clients.”
117http://www.gigabitmagazine.com