“First of all, a key lesson I’ve learned
from working on many different initia-
tives with Accenture’s clients is that
technology challenges are not the big-
gest challenges,” Chauffard explains.
“At the end of the day, technology is a
means to an end. If you look at the last
two to five years, industry disruptions
have all been powered by technology
evolutions. It’s such an exciting space
to be in, but technology adoption only
makes sense if it’s business strategy
driven.” Chauffard argues that ensur-
ing there is a strong business casefor new technological adoption is an
increasingly prevalent approach, both
as the industry becomes more mature
and considered, and also as the power
of cloud infrastructure is better under-
stood. “The conversation has shifted,”
Chauffard explains. “In the past, a cloud
roadmap was drawn up with cost reduc-
tion as the focus, and that’s changed.
Yes, you still need to save some costs,
but what I’m really after are ways to
start leveraging those cloud capabilities
and features to drive increased flexibility,
agility and innovation in my business.”162
AUGUST 2019ACCENTURE TECHNOLOGY