the SmartWay,” adds Alivia. “It’s an
EPA (Environmental Protection
Agency) program whereby companies
work collectively to reduce emissions
and improve efficiency.” SmartWay
offers an integrated set of no-cost,
peer-reviewed sustainability account-
ing and tracking tools to help compa-
nies make informed freight transporta-
tion choices across their supply chain.
Looking ahead, Prysmian’s strategy
is to be “consolidators of the market,”
says Alivia. “We want to squeeze
efficiencies out of the companies we
acquire, generate cash, pay the debt
and get ready for the future acquisi-
tion. The fact that we’ve just made a
big purchase doesn’t mean we’re not
analysing the next potential acquisi-
tion two or three years from now.”
The strategy is set: making links in
the chain is building a bright future
for Prysmian and its customers.219http://www.gigabitmagazine.com