Following Connections 2019 in San
Diego, Customer 360 brings customer
data platform to the world’s number
one CRM platform. From real-time
engagement based on demographics,
engagement history and all the
customer data available, to optimisa-
tion based on Einstein insights as to
how and when to engage with custom-
ers to drive loyalty and improve
business performance.
“ Customers do not
settle for fragmented
experiences and
expect brands to know
and care about them”—
Paul Smith,
Executive Vice President and General
Manager at Salesforce UK49http://www.gigabitmagazine.com