Harrowsmith – September 2019

Harrowsmith Fall 2019 | 209

biking 5 km (3 miles) rather
than driving a car to do errands
saves an average of 1,085 grams/
1.085 kg (38 ounces/2,392
pounds) of GHGs, earning
150 points. Shortening showers
saves an average of 600 litres
(158.5 gallons) of water per
week, earning 600 points.
Amid climate change anxiety,
major worldwide protests,
natural disasters and continents
of plastic floating in the ocean,
individuals are learning that
they play an important role in
changing behaviour to reduce
greenhouse gas emissions and
to chart a new path forward
for a healthy and sustainable
existence here on Earth.
Everyone needs to change
their behaviour. That starts with
one small act at a time, and by
keeping track of those actions,
people can start to see the impact
they are having.
That’s where Random Acts of
Green comes in, with the new app
for people to log what they are
doing right and to see how green
acts can add up to big change in
GHG reductions for a sustainable
future. What’s in it for them?
Well, on top of the knowledge
that they’re saving the planet one
behaviour change at a time, the app
offers points earned for each act
logged that can be redeemed for
real-world products and discounts.
The app provides incentives
along with the measurement
tools that demonstrate results

in reduced greenhouse gas

emissions, leveraging established

patterns of consumer behaviour

in the form of a point system to

redeem rewards with community

and business partners. Businesses

and organizations attract new

and loyal customers by providing

products, services and discounts

that add up to saved costs, time

efficiencies and reduced waste,

all celebrated in the shared

social media landscape. Through

the mobile app, Random Acts

of Green seeks to empower

individuals, organizations and

communities with the knowledge

that they can make a difference

for the health of the planet,

within the familiar landscape

of the consumer lifestyle that

seeks better efficiencies to

ultimately reduce greenhouse

gas emissions.

ENVIRONMENT: RANDOM ACTS OF GREEN

Through the mobile

app, Random Acts of

Green seeks to empower

individuals, organizations

and communities with

the knowledge that they

can make a difference

for the health of the

planet, within the familiar

landscape of the consumer

lifestyle that seeks better

efficiencies to ultimately

reduce greenhouse gas

emissions.