SpecialIssue 5722001199
DIDYOUKNOW?Staffcourtesywasthebest-ratedindividualaspect
inoursurveyresults,withanaveragesatisfactionscoreof90.77percent.
Another greatyear forLexusITcan’thaveescapedyournoticethatLexus
tendstodoratherwellinourDriverPower
surveys.Thisyear,theluxuryJapanesemaker
tookthenumber-onespotinanunprecedented
sixoutofsevencategoriesinourdealer
satisfactionpoll,butthefirmhasatrackrecord
ofpostingstellarresultsinoursurveys.
Whatdrivestheseresults,arguably,isthe
sameattitudethatdrivesLexus.Thecompany
doesn’ttrytocompeteonvolumesaleswiththe
likesofMercedes,AudiandBMW.
Whatitdoesistoofferagenuinelydifferent
buyingandownershipexperience,andonethat
keepscustomerscomingbackforyears,ifnot
decades.It’saformulathatclearlypaysoff,
asthesenear-perfectresultsshow.DriverPowerDealer:Consecutive
gold-medalwinsin2017,2018and2019
DriverPowerBrand:Consecutive
gold-medalwinsin2017,2018and2019
DriverPowerNewCar:Silvermedal
in2019(IS),plusGSandRXintop10
DriverPowerUsedCar:Goldmedal
in2018(IS),plusCTandRXintop10Japanese maker continues to
dominateDriver PowerresultsSpSpecialIssueSpecialIssue 57CITY CAR OF THE YEAR
LEXUSVW UP!
DRIVER POWERAWARD
James hasbeen veryimpressed by his Lexusdealer.Frombuying his CT
in the firstplace, to after-sales treatment now,it’sbeen agreat experience